Craft beer industry news.
Strongbow Hard Apple Cider, the #1 selling hard cider in the world, marks the official start of summer with its Made for Ice program. The comprehensive, 360 program educates LDA consumers on the benefits of pouring Strongbow over ice to unlock the refreshing taste of the brand’s award winning ciders.
Portland Brewing is bringing back simplicity in its most refreshing form with the standout S.M.A.S.H. Pale Ale. The single malt and single hop (S.M.A.S.H.) brew delivers well-rounded flavor with its rich, bready malt base and lush pine and citrus hop notes. DRAFT magazine singled out S.M.A.S.H. as one of the top beers of 2015. Now this popular seasonal brew is making a special encore appearance to quench your thirst all summer long.
Flying Dog is Maryland’s largest brewery, but when it comes to the development of new beers, they stick to their commitment to creativity and innovation. Introducing two new, small-batch beers: Brewhouse Rarities Mint Julep Ale and Single Hop Imperial IPA with Ella.
Starr Hill Brewery is excited to announce the release of Four Kings IPA Pack, a very limited 12-pack featuring different variants of King of Hop Imperial IPA including Grapefruit King of Hop, Habanero King of Hop, and Lemon-Lime King of Hop alongside the original.
Strike Brewing Company is launching Screaming Hand Imperial Amber Ale this Friday, March 25th at their warehouse taproom in south San Jose. Brewmaster and co-founder Drew Ehrlich stated that, “Amber Ales are emerging in popularity but unlike with a standard Amber Ale.”
Citizen Cider, founded in 2010 on a hunch and some good old-fashioned hard work, has quickly become a leading player in the craft cider arena. In response to the cider industry maturing, Citizen Cider is taking a step forward to define what the craft cider category is. Citizen Cider is utilizing a process called Stop Fermentation to eliminate adding sugar, or back-sweetening, any of their products.
Braxton Brewing Company will be celebrating their One Year Anniversary this Saturday, March 26, from 12pm-1am. In addition to releasing the first ever Trophy Pale Ale 22 oz. bottle, the Covington-based brewery will be releasing Yesterday’s Headlines Kiwi Berliner Weisse and Tequila Barrel Aged Whole Bean Coffee in bottles.
In a dramatic departure from its established regional craft brewing business, Wachusett Brewing Company (Westminster, MA) is moving into new beverage territory, figuratively and literally. The company has developed a healthy alternative in the hard soda category and will be launching it nationwide in April following an initial rollout in its home state, Massachusetts.
Narragansett’s signature “Hi Neighbor Mash Up” rolls out this week in New England, New York, New Jersey, Philadelphia, Washington D.C., Nashville and Chattanooga, Tennessee, North Carolina, Florida and Portland, Oregon and for the first time, Pittsburgh and Erie, Pennsylvania, Delaware, Maryland and South Carolina.
Using the fresh aroma of the spring landscape as inspiration, New Belgium Brewing’s Botanical Imperial IPA uses a blast of essential oils from backyard botanicals. Basil, sage and juniper help create the freshest IPA around, with Bravo, Cascade, Sterling, and Willamette hop varieties delivering a potent hop punch.
s the fifty-barrel system is set to come online in a month, Ordnance Brewing is expanding its start up distribution discussions. The brewery is currently in conversation with distributors in Oregon, Washington, Alaska, Idaho, Montana and North Dakota.
Total craft growth slowed in 2015 as U.S. craft brewers grew volumes by 13 percent and retail dollars by 16 percent last year, according to new data compiled by trade group The Brewers Association (BA). In its annual report on industry-wide growth, the BA said more than 4,250 small and independent U.S. brewers collectively produced about 24.5 million barrels of beer in 2015.
After much-anticipation, Bend, Oregon’s Deschutes Brewery today announced plans to build a second commercial brewing facility in Roanoke, Virginia. The company, which brewed a majority of the 340,000 barrels it produced in 2015 out of a large brewery in Bend, Ore., doesn’t plan to begin construction on the new east coast location until 2019.
Pottsville, Penn.-based D.G. Yuengling & Son, Inc. today unveiled its new “Respect. It’s Earned.” campaign, which includes print, digital, and TV marketing as well as retail-specific promotions. Running throughout the company’s 18-state footprint, the new campaign is the largest in the brewery’s history and builds on previous messaging that also touted the company’s heritage and emphasized its flagship Lager.
