Bill Shufelt is the co-founder of Athletic Brewing, a pioneer in revolutionizing non-alcoholic craft beer. An outdoor enthusiast, ultra trail runner, and beer lover, he left a 12-year career in finance to build the first brewing facility & tap room in the nation dedicated entirely to non-alcoholic beer. Bill and Athletic co-founder John Walker set out to have a positive impact on tens of millions of Americans through health, activity, and community. They are firm believers you shouldn't have to sacrifice being at your best to enjoy great beer.

Firestone Walker co-founder David Walker is originally from Devon, a county in southwest England. He relocated to the West Coast in 1991, and established the brewery in Los Olivos, California with his brother-in-law Adam Firestone a few years after that. The company relocated Paso Robles in 2001. Walker makes regular trips home to see his family and check on his beer, which, along with 20 U.S. states, is distributed in the UK.

Mike LaVitola is the co-founder and CEO of Foxtrot – a contemporary evolution of the corner store and café. Foxtrot’s spaces offer all the most-loved aspects of neighborhood cafes, and you can call on the app for the best local beer, fine wines, curated gifts and everyday essentials, delivered from our store to your door in under an hour. Foxtrot is a digitally native, venture-backed business building a brand that marries the best of neighborhood retail and e-commerce technology. Mike began his career working in investment banking in Austin, Texas, focusing on large-scale, Public Private Partnership infrastructure transactions. He then joined a middle market private equity firm in Chicago before attending the University of Chicago Booth School of Business where he launched Foxtrot in 2013.

Most recently, JB has been a consultant and dealmaker in the craft beer space and has led many high-profile craft transactions including Devil’s Backbone, 10 Barrel, Four Peaks, Breckenridge, Saint Archer, Hop Valley, Revolver, Terrapin, Boulevard, Firestone Walker, 21A/Funkwerks and Brooklyn Brewery. JB lives in Fort Collins, Colorado with his wife Angela and two boys, Sawyer and Max. He is an avid fly fisherman, hunter, climber and writer.

Sinead Carey is the Director of Sales for Specialty Beer & Beverage at Wine Warehouse. She joined Wine Warehouse in 2016 in a leadership role that includes overseeing a team of craft beer specialists, working with supplier partners on planning, market execution, and collaborating with Wine Warehouse Sales Teams to drive performance behind the beer category. With over 18 years of successful experience working in the beer industry, Sinead has held roles in sales, distributor management, channel management, and trade marketing with Star Brand Imports, Heineken USA and Anchor Brewing. She is an Irish native and a graduate of Trinity College Dublin. She is Cicerone Certified Beer Server and lists lagers and hazy IPAs as her favorite styles of beer.

With 16+ plus years in the grocery retail landscape, including over a decade of emphasis on category management in an industry-leading chain retailer for adult beverage, Mary Guiver’s dynamic background at Whole Foods Market Inc provides a unique blend of retail insights. As the Principle Global Category Merchant for Beer & Spirits she continues to grow the WFM program through commitment to artisanal, local and innovative products, alongside a steadfast focus on quality standards and consumer demands. With a keen eye for industry trends and a collaborative approach to chain retail, Mary is able to elaborate on the inner strategies and continued evolution of one of the top chain retailers in the market.

Danny Brager has a wealth of experience in the Beverage Alcohol industry, seeing many trends come and stay, but others come and then die. He is the former Senior Vice President of Nielsen’s Beverage Alcohol Practice Area in the United States, where for close to 20 years he led teams that supported relationships with Nielsen’s many Beer, Wine, and Spirits clients (suppliers, importers, distributors, and retailers) as well as with key industry groups and the media. In that role, Danny succinctly provided data driven analysis and insights, focused on the U.S. retail environment and consumer/shopper – who they are, what they buy, and why - and what to expect looking ahead. In September 2020, Danny introduced Brager Beverage Alcohol Consulting, providing analysis services to beverage alcohol companies seeking to translate market data into authoritative, fact-based insights in support of their brand and corporate goals. Every year, he presents at large numbers of industry and individual company events, and is a frequent thought leader contributor to the media/press. His informed opinions are respected by beverage alcohol producers, importers, distributors, retailers, and financiers. Danny was born in Calgary, Alberta and moved to Toronto where he graduated from the Schulich School of Business at York University in Toronto with an Honors Bachelor Degree in Business Administration. He relocated to Mission Viejo, California in 1993 where he now resides.

Justin Kendall provides daily coverage of the beer industry on Brewbound.com, conducts live-streamed interviews during Brewbound's events and co-produces the Brewbound podcast. Kendall is a 17-year career journalist who led alt-weekly newspapers in Kansas City, Missouri, and Des Moines, Iowa.