Large beer and CPG companies are trading on the equity of their top brands to try to get a piece of the $3.49 billion hard seltzer segment. The latest edition of the Brewbound Podcast brings together industry experts to discuss a slew of new introductions.
Phase Three Brewing Company and Affy Tapple announced this week that they have joined forces to create a new craft beer, A Bushel of Apples. The beer harnesses the flavor of an Affy Tapple Original Peanut Caramel Apple, offering an inventive way for craft beer and Affy Tapple fans alike to enjoy the taste of this classic fall treat.
Two and half years after acquiring 1.5-acres of land in Rockwall’s Historic Downtown district, Siren Rock Brewing Company is literally reaching new heights as the vertical construction phase begins on its new 13,000 sf brewing facility near Lake Ray Hubbard, right across from Rockwall’s City Hall.
The three-tier distribution system is “under attack from all sides” and wholesalers should work to strengthen franchise laws that lock suppliers into nearly unbreakable contracts with their distributor partners. That was one of the messages from Patrick Blach, the incoming chairman of the National Beer Wholesalers, during his introductory speech Tuesday at the trade group’s 83rd Annual Convention.
Saxco, the award winning and leading North American value-added distributor of packaging solutions to the wine, spirits, beer and food markets, announced that Tony Caracciolo has been named the company’s new Senior Vice President and General Manager for the East Region.
UK-headquartered Totally Natural Solutions (TNS), a provider of innovative, natural hop oil extracts to the brewing industry, and beyond, has signed a major partnership with NZ Hops Ltd, New Zealand’s leading supplier of NZ-grown hops to the world.
Bell’s Brewery’s portfolio will be excluded from the sale of Indianapolis-headquartered Monarch Beverages to the Reyes Beer Division, after the Comstock, Michigan-based regional craft brewer informed its distributors last year it would not allow its brands to be sold to certain successors.
The Pabst Blue Ribbon name is now attached to a new non-alcoholic, THC-infused, lemon-flavored seltzer. The Los Angeles-based beer manufacturer’s PR firm today announced the formation of Pabst Labs, a licensed cannabis company based in Los Angeles, as well as the launch of a non-alcoholic, THC-infused, lemon-flavored seltzer, Pabst Blue Ribbon Cannabis Infused Seltzer, in California.
2020 has us on edge as to what is coming next, but we are looking forward to celebrating another anniversary! This year, in true 2020 fashion, we are working to make it interactive virtually and in person.
Woodchuck® Hard Cider is gearing up for a Fall season packed with innovation. Over the past couple of years, the Vermont-based brand has taken a new approach to their liquids with styles like Bubbly Pearsecco, Sangria, Sippin’ Citrus, and Mimosa.