Coastal Cocktails Partners With Craft Collective - Homegrown, Achieving Statewide Massachusetts Distribution

Coastal Cocktails Partners With Craft Collective - Homegrown, Achieving Statewide Massachusetts Distribution

Virginia Beach, VA – Coastal Cocktails, an award-winning brand of premium ready-to-drink cocktails in a can, is thrilled to announce a new distribution partnership with Craft Collective - Homegrown. Beginning this March, Craft Collective will distribute Coastal Cocktails throughout the majority of Massachusetts, joining the existing partnership with Colonial Beverage to complete the brand's statewide footprint.

This strategic expansion marks a significant milestone for Coastal Cocktails just in time for the spring and summer seasons. While Colonial Beverage continues its successful run supplying southern Massachusetts and Cape Cod, Craft Collective will now ensure the rest of the Bay State has access to the brand's highly sought-after lineup.

"We are incredibly excited to join forces with the team at Craft Collective, while continuing our fantastic relationship with Colonial Beverage," said Jarrod Lord, Vice President of Sales & Marketing for Coastal Cocktails. "Massachusetts has a vibrant canned cocktail scene, and having two powerhouse distributors covering the state means we can finally bring the taste of the coast to everyone, from the Berkshires to Boston, and down through the Cape."

Craft Collective - Homegrown is renowned for its highly curated portfolio of independent beverage brands, making them the perfect partner to scale Coastal Cocktails' presence. Thanks to this expanded distribution network, Massachusetts residents will soon see Coastal Cocktails’ core lineup, featuring fan-favorites like the Orange Crush Vodka Cocktail and the Blackberry Bramble Gin Cocktail, arriving at their favorite local liquor stores and back bars throughout the state.

Bryan Ferguson, Chief Commercial Officer of Craft Collective Homegrown, says, “Coastal Cocktails has already built momentum in the RTD space, and we are excited to help grow the brand's presence across Massachusetts as part of Craft Collective Homegrown's portfolio. Their lineup of classic cocktails made with real spirits offers retailers a dependable, recognizable option in a fast-growing segment.”

Retailers in southern Massachusetts and the Cape Cod area should continue to order through their Colonial Beverage representatives. All other Massachusetts retailers interested in carrying Coastal Cocktails can reach out via Craft Collective's website, getcraft.co. Consumers can track down their nearest retailer by visiting the Coastal Cocktails locator on our website, coastalcocktails.com.

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About Coastal Cocktails

Coastal Cocktails creates premium, ready-to-drink beverages designed to bring the feeling of a coastal getaway straight to your glass. Crafted in Virginia Beach, VA using premium spirits and natural flavors, our lineup takes the guesswork out of mixology. Whether you're at the beach, on a boat, or just enjoying your backyard, we make it easy to sip, relax, and celebrate. Get your Coast On! For more information, follow along on Instagram at @CoastalCocktailsVA.

About Craft Collective

Craft Collective is an independent craft beverage distribution company serving Massachusetts & Rhode Island. They focus on quality, independent craft beer, wine, cider, spirits, and non-alcoholic beverages.

About Colonial Beverage

Based in Dartmouth, Massachusetts, Colonial Wholesale Beverage Co. is a family-owned distributor with an 81-year history of serving Southeastern Massachusetts, including Cape Cod and the Islands. They specialize in distributing a wide variety of domestic, craft, and import beers, as well as hard ciders and wines, to licensed accounts across the region.