America Cider Association Elects 2 New Members to Board of Directors
Two new members have been elected to the American Cider Associations (ACA) board of directors, the hard cider industry trade group announced last week.
Beyond Beer
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Hard Cider in a Chapter Primed for Growth, But Needs to ‘Claim the Throne’
The 15th annual CiderCon took place in Chicago earlier this month, drawing about 850 attendees and cider industry members to the Windy City for the American Cider Association’s (ACA) annual industry conference and trade show.
Non-Alcoholic Beer Grabs 4.2% Share of Beer Grocery Sales in January; Sales +23.5%, Volume +20%
Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
Additional Content
Phusion Projects Bumps Up Release of Four Loko Hard Seltzer to Q4 After Social Media Buzz
Four Loko maker Phusion Projects plans to launch a 14% ABV hard seltzer sometime in the fourth quarter of 2019. The Four Loko Twitter account teased the launch Tuesday night, posting an image of the forthcoming seltzer that quickly garnered 76,700 likes and 21,400 retweets, as of press time. Phusion Projects co-founder and managing partner Jaisen Freeman confirmed to Brewbound that Four Loko Seltzer will be introduced later this year.
Boston Beer Launches Truly Hard Seltzer Ads Featuring Comedian Keegan-Michael Key
Boston Beer Company is asking consumers to ditch their old alcoholic beverages and drink what they “Truly want” — hard seltzer. The company, which makes the Truly Hard Seltzer brand, today unveiled five, 15-second commercials featuring comedian and actor Keegan-Michael Key that are part of a national advertising campaign for the 100-calorie, 5 percent ABV seltzer. Those ads began airing today across television and all digital channels.
Last Call: Pyramid Owner Settles Lawsuit with Alehouse Staff; Manhattan Beer Distributors, Delivery Drivers Battle Over Alleged ‘Wage Theft’
In this week’s edition of Last Call: Pyramid owner FIFCO USA settles a lawsuit with its Alehouse staff; Manhattan Beer Distributors and its delivery drivers battle over alleged ‘wage theft;’ Left Hand enters the CBD-infused, non-alcoholic drink market; New Delhi bans A-B InBev for three years; and more news bites.
Cannabis Forum 2019: The Evolution of Demand for Infused Products
The global cannabis market today — both legal and illicit — stands at $344 billion, according to New Frontier Data. With only an estimated 263 million users worldwide, the segment is poised for tremendous growth as regulatory barriers break down and consumers become more interested in the space.
Nine Pin Ciderworks Releases Cucumber Lime Light Cider
Nine Pin Ciderworks, New York’s first farm cidery, announced the release of Cucumber Lime Light Cider, the first in the company’s new light cider series that honors New York cider’s colonial roots.
Canopy Growth Corporation Terminates Co-Founder and Co-CEO Bruce Linton
Canopy Growth Corporation (TSE: WEED) today announced that co-CEO Bruce Linton has stepped down as chief executive and board member. However, Linton, who co-founded the company in 2013, called into CNBC to clarify that he was fired from the world’s largest cannabis company.
Vermont Cider Company Introduces Magners Berry Flavor in US
There is another mate joining from across the pond. Magners® Irish Cider is bringing new innovation to the US for the first time in a while with Magners Berry. Magners Berry has been a fan favorite overseas, and the Magners US team has received many requests to bring it stateside.
Cannabiniers on Verge of Next Brewery Acquisition
Lighthouse Strategies — the company behind Cannabiniers and the Two Roots line of CBD- and THC-infused non-alcoholic craft beers – is closing in on its next brewery acquisition. Speaking to Brewbound, CEO and chairman Michael Hayford said the company could finalize the purchase of a craft beer company in the Great Lakes region of the U.S. before the end of June.
Heavy Seas Beer Launches E.Krispers Cider
Baltimore-based independent brewery, Heavy Seas Beer (Clipper City Imports, a division of Clipper City Brewing LP), of Baltimore Maryland, announced today the launch of E.Krispers Cider.
Bold Rock Launches Hard Seltzer
Bold Rock is pleased to announce the June 2019 release of Bold Rock Hard Seltzer, a new all-natural line of hard seltzer products crafted from real fruit and fresh Blue Ridge Mountain water. Bold Rock Hard Seltzer will initially launch with two handcrafted styles – Grapefruit and Cucumber Melon.
Lift Bridge Brewing Cans Hard Seltzer
Lift Bridge Brewing Company, Stillwater’s first craft brewery since Prohibition, announces the launch of their hard seltzer product in 12-oz. cans, available now in variety six-packs at liquor stores throughout Minnesota, Wisconsin and Eastern North Dakota. Variety 12-packs of Lift Bridge Hard Seltzer will hit shelves later this month.
Alter Ego Cider Launches 2 Canned Ciders
Alter Ego Cider, a small-batch, artisanal cidery owned and operated by winemakers in Portland, Oregon, has launched two ciders in cans: The Brut and The Guardian Angel. A third cider, The Dark Royale, will follow in the coming months.
Craft Brew Alliance to Launch ‘Low-Proof’ Alcoholic Seltzer Line in July
One month after formally establishing its pH Experiment, a growth unit tasked with developing innovative products that play on the fringes of the beer category, Craft Brew Alliance today announced the launch of a new low-proof seltzer line called Pacer.
THC-Infused Beer Maker Ceria Partners with Growpacker in Southern California
Colorado-headquartered Ceria Beverages plans to begin selling its THC-infused, non-alcoholic beers in Southern California within the next 90 days, according to co-founder Keith Villa.