Read the latest beyond beer news relating to companies involved with RTD cocktails, hard cider, hard seltzer, hard kombucha, spirits, cannabis, and non-alcoholic products. Take a comprehensive look at developments in these evolving sectors, offering valuable insights into the innovations, trends, and market forces shaping the world of beer and beyond.
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Molson Coors has struck a deal to acquire spirits-based, ready-to-drink (RTD) cocktail pioneer Atomic Brands, whose Monaco Cocktails entered the then-nascent space in 2012. The deal should come as no surprise, as it aligns with Molson Coors’ goals to expand its beyond beer portfolio, part of the Horizon 2030 plan CEO Rahul Goyal outlined earlier this year.
Two new members have been elected to the American Cider Associations (ACA) board of directors, the hard cider industry trade group announced last week.
The 15th annual CiderCon took place in Chicago earlier this month, drawing about 850 attendees and cider industry members to the Windy City for the American Cider Association’s (ACA) annual industry conference and trade show.
Just in time for “Dry January,” Brooklyn Brewery will launch the next offering within its fast-growing non-alcoholic beer line Special Effects. The New York craft brewery today officially announced the addition of an IPA to the Special Effects portfolio to go along with Hoppy Amber.
With two months left in 2020, beer category sales at off-premise retailers remain elevated, as on-premise establishments continue to grapple with capacity restrictions and, in some states and cities, on-site service shutdowns. Year-to-date through November 1, beer category dollar sales are up 15.5%, to $37.4 billion, at off-premise multi-outlet grocery stores, mass retailers and convenience stores, according to market research firm IRI.
Mark Anthony Brands — the maker of White Claw and Mike’s Hard Lemonade — plans to build a $400 million production facility in Columbia, South Carolina, according to a press release posted on Tuesday to South Carolina Gov. Henry McMaster’s website.
With the proposed acquisition of Atlanta-headquartered SweetWater Brewing Company yesterday, Canadian cannabis company Aphria believes it’s on the path to becoming a vice industry powerhouse.
Hard seltzer segment leader Mark Anthony Brands today announced plans to launch White Claw Hard Seltzer Iced Tea “in response to tens of thousands of passionate consumer requests for new flavors.”
John Hickenlooper — a Democrat, former Colorado governor and co-founder of Denver-based Wynkoop Brewing — will become the first craft brewer to win a seat in the U.S. Senate after defeating incumbent Sen. Cory Gardner (R.-Colo.) on Tuesday. “Clearly people are saying it’s time to turn the page, it’s time for a different approach,” Hickenlooper… Read more »
Forget product, price, promotion, and all that. For Molson Coors Beverage Company, 2020 has been defined by three words that start with the letter P: persistence, perseverance and progress, CEO Gavin Hattersley said during the company’s third quarter earnings call today.
Alcohol e-commerce platform Saucey and Los Angeles-area cannabis delivery business Emjay have combined to form Pacific Consolidated Holdings, the company announced today.
After posting strong double-digit growth in shipments, depletions and revenues on the back of Truly Hard Seltzer and Twisted Tea in the third quarter, Boston Beer Company stock (SAM) topped the $1,000 mark for the first time ever, up from $371.12 at the start of 2020. As of press time (2 p.m. ET October 23), shares were trading at more than $1,066 (+15% and more than $145 than the previous day).
Announcing the launch of the Northwest Cider Club. The Northwest Cider Association, a non-profit trade organization representing nearly 100 cideries in Oregon, Washington, Montana, Idaho and British Columbia is launching a first of its kind, the Northwest Cider Club nwciderclub.com.
Non-alcoholic brand Heineken 0.0 is pushing toward 2 million cases this year, Heineken USA chief marketing officer Jonnie Cahill shared during last week’s national sales meeting.
Hard seltzers, a Michelob Ultra challenger and a strong push for cans were among the key takeaways from Heineken USA’s national sales meeting held virtually Thursday across three regions.
Boston Beer Company’s annual Great American Beer Festival brunch this year was, of course, physically distant. It was also less boozy than previous years. The latter point was on purpose. Among Boston Beer’s big innovations for 2021 are Samuel Adams Just the Haze IPA and Dogfish Head Lemon Quest, both non-alcoholic offerings.
Another major brewer is teaming up with a non-alcoholic beverage maker to create a hard seltzer. Heineken USA and AriZona Beverages’ Hornell Brewing Company are working together to launch AriZona Sun Rise Hard Seltzer nationwide in the first quarter of 2021.
