Search across the BevNET CPG Media network including BevNET, Nosh, Brewbound, Taste Radio, Nombase and CPG Jobs.
Beyond Beer
Read the latest beyond beer news relating to companies involved with RTD cocktails, hard cider, hard seltzer, hard kombucha, spirits, cannabis, and non-alcoholic products. Take a comprehensive look at developments in these evolving sectors, offering valuable insights into the innovations, trends, and market forces shaping the world of beer and beyond.
Submit News Involved in the beyond beer space and have company or product news? Submit your news.
Tilray Brands chairman and CEO Irwin Simon had a message for Wall Street during the company’s full-year fiscal year 2026 earnings call: “We are no longer defined by one category, one market or one regulatory outcome.”
Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
THC beverages reached $239 million in the 52 weeks ending April 4 2026, up 135% versus the prior year, and despite a looming ban, there’s thirst for more.
Following the New Jersey Division of Alcoholic Beverage Control’s (NJABC) move to enforce special conditions that restrict craft breweries’ ability to host events and offer food, state Sen. Michael Testa has announced he will introduce a bill to counter the restrictions.
Pernod Ricard announced last week the launch of The American Whiskey Collective, a new business unit dedicated to the company’s American whiskey portfolio that will pursue growth by investing in the “new fashioned” brands’ innovation, according to the division’s newly appointed head, Craig Johnson.
Vita Coco is the latest non-alcoholic beverage giant to dip its toes into the RTD cocktail space, announcing today a collaboration with spirits conglomerate Diageo to release a line of coconut water spiked with Captain Morgan white rum.
Goldman Sachs’ pessimism for Boston Beer Company’s 2022 sales performance and the company’s ability to reach its 2022 guidance continues, with analyst Bonnie Herzog downgrading Boston Beer to a “sell” rating in the financial services firm’s June Beverage Bytes retailer survey.
Brian Rosen doesn’t want to invest in your vodka flavored with sriracha or lemon peel and cumin. The lifelong beverage entrepreneur and advisor is channeling his experience into growing spirit brands that instead have wide appeal, and he’s adding strategic capital through InvestBev, an investment firm focused on adult-beverage brands, raw distillate, beverage technology and cannabis.
In his own words, Grisa Soba has “always been a contrarian and tried to do things differently.” That approach has taken Flaviar, the spirits enthusiast membership club Soba launched in 2012 from a simple tasting box format to one of the largest clubs of its kind serving the U.S. and EU. Before moving into digital… Read more »
The Beer Institute (BI) has called the RTD regulatory changes signed into law last week in Vermont a “massive handout” for the spirits industry, and warned legislators of the impact it will have on taxpayers, in a blog post Thursday.
With more drinkers reaching for tequila-based ready-to-drink (RTD) cocktails, mezcal versions could seem like a natural next step considering the spirit’s recent rise. Madre Mezcal, a brand with a foothold in the mezcal market is the most recent to launch their version, a 5% ABV can called Desert Water that comes in four flavors. Meanwhile, Elenita, which launched as the first mezcal RTD in 2020, has been steadily growing their distribution. But unlike other agave spirit RTDs, they might not get much competition for a while – the supply chain challenges are just that big
IRI-defined ready-to-drink alcoholic beverages (RTDs) have recorded nearly $9 billion in sales over the last 52 weeks (ending June 5) in IRI tracked off-premise channels (multi-outlet plus convenience), according to the market research firm.
Tax equalization, expanded direct-to-consumer shipping and diversity, equity and inclusion (DEI) efforts are key focuses for the Distilled Spirits Council of the United States (DISCUS) in 2022, president and CEO Chris Swonger detailed in a press briefing Wednesday during the trade group’s annual conference in New Orleans, Louisiana.
Last week, premium whiskey Uncle Nearest announced its third in a series of investments designed to create a tangible shift in the funding inequities for BIPOC-owned businesses. It comes at a time when other Black founders and business leaders are also making strides to celebrate Black people’s historical contributions to spirits and build more Black-owned legacy beverage businesses.
The Coca-Cola Company is accelerating its push into beverage alcohol with today’s announcement of a new global partnership with Jack Daniel’s Tennessee Whiskey to release a ready-to-drink cocktail.
The pronghorn is the second-fastest land mammal in the world, second only to the cheetah. But the pronghorn can sustain its speed for longer than a cheetah, according to Dia Simms, a co-founder of Pronghorn, an initiative focused on cultivating the next generation of Black entrepreneurs, executive leaders, and founders within the spirits business. Simms,… Read more »