• BevNET
  • Nosh
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Features

  • Brewbound Live
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Distribution
  • Data
  • M&A
  • New Products
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • All Videos
  • Newsletter
    back
    • View Archive
    • Free Sign Up
  • Submit
    back
    • Submit News
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • 2025 Awards
  • Brewbound Live 2026
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

Lipton Hard Iced Tea Expands Portfolio with Launch of Zero Sugar Lineup

info_outline PRESS RELEASE posted by Lipton Hard Iced Tea

Feb. 26, 2026 at 10:01 am

X LinkedIn Reddit Facebook Email
Report Press Release
Lipton Hard Iced TeaLipton Hard Iced Tea Zero SugarLipton
Beer CompaniesSpirits CompaniesSupplier & Service Provider
  • image-01

Zero Sugar, 95-Calorie Offering Taps Growing Demand for Better-for-You Alcohol Options

Rochester, NY – (February 26, 2026) – Lipton Hard Iced Tea is expanding its portfolio with the launch of Lipton Hard Iced Tea Zero Sugar, a 95-calorie, 0g sugar offering that taps into growing consumer demand for lighter, lower-calorie alcoholic beverage options. Available now in four flavors—Half & Half, Raspberry, Lemon and Peach—the lineup delivers balanced sweetness and a light, flavor-forward taste. At 5% ABV, Lipton Hard Iced Tea Zero Sugar provides smooth, sessionable refreshment consistent with the brand's existing portfolio.

"Lipton Hard Iced Tea Zero Sugar strengthens our portfolio and position in the better-for-you hard tea space," said Lisa Texido, brand director, Lipton Hard Iced Tea. "With over 130 years of tea expertise, this new extension delivers zero sugar, lower calorie refreshment with the smooth, delicious Lipton flavor consumers expect and trust."

Lipton Hard Iced Tea Zero Sugar is available to order in 12-count variety packs, while Lipton Hard Iced Tea Zero Sugar Half and Half is also available in 24 oz. cans.

About Lipton Hard Iced Tea:

Lipton Hard Iced Tea is a line of non-carbonated alcoholic beverages made with real brewed Lipton tea, natural flavors, and a premium triple-filtered malt base, all at 5% ABV. The original portfolio features just-sweet-enough flavors like Lemon, Peach, Strawberry, Half & Half, and Citrus Green Tea. The new Lipton Hard Iced Tea Zero Sugar delivers the same smooth, refreshing taste with 5% ABV, 95 calories and zero sugar, available in Half & Half, Raspberry, Lemon and Peach.

Always enjoy responsibly. 21+ Malt Beverages with Natural Flavors. © 2026 The Sunrise Brewing Company, Rochester, NY. Per 12 Fl. Oz. Serving Average Analysis: Calories 95, Carbohydrates 0g, Protein 0g, Fat 0g. LIPTON and the Lipton logo are registered trademarks and used under license.

###

Brewbound Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive reporting, data, education, and industry exposure for beer & brewery leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In

Industry Marketplace

Contract Brewing Available in Metro Washington DC

Contract Brewing Available in Metro Washington DC

  • View All
  • Post a Listing

Latest News

Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More

Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More

CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY

CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY

SPONSORED POST
Reinventing Home Brewing: How Pinter Is Bringing Draft Beer Home

Reinventing Home Brewing: How Pinter Is Bringing Draft Beer Home

Featured Jobs

Senior Brewer & Cellar Lead - Maple Branch Craft Brewery

Senior Brewer & Cellar Lead - Maple Branch Craf...

Brewing Intern - pFriem Family Brewers

Brewing Intern - pFriem Family Brewers

Sales Manager - Ola Brew

Sales Manager - Ola Brew

Market Manager – Georgia & South Carolina - Bluebird Hardwater LLC

Market Manager – Georgia & South Carolina - Blu...

San Diego Delivery Driver - Bottle Logic Brewing

San Diego Delivery Driver - Bottle Logic Brewing

Lead Brewer - Anderson Valley Brewing Company

Lead Brewer - Anderson Valley Brewing Company

  • View All Jobs
  • Post a Job

Additional News

Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles

Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles

NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails

NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails

SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud

SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud

Report: Sazerac Explores Brown-Forman Deal

Report: Sazerac Explores Brown-Forman Deal

Jobs in the Beer Industry

  1. Shift Brewer/Cellar Person - Ponysaurus Brewing - Ponysaurus Brewing
  2. Sales & Marketing Manager - Irwin Brewing Company - Irwin Brewing Company
  3. von Trapp Brewing Lager Ambassador- Pennsylvania and New Jersey - von Trapp Brewery - von Trapp Brewery
  4. Brewery Cellar Technician (1) and Packaging Technicians - Isle Brewers Guild, LLC - Isle Brewers Guild, LLC
  5. Packaging Manager-Brewer - DC Brau Brewing LLC - DC Brau Brewing LLC
  6. Market Manager - OH/PA - Bluebird Hardwater LLC - Bluebird Hardwater LLC
  7. Full-Time Cellar Operator/Brewer - Diamondback Brewing Company - Diamondback Brewing Company
  • View All Jobs
  • Post a Job

Promoted PR Posts

Next Glass Launches PaySmart, a New Low-Cost Payment Solution; Announces $0.26 Per Invoice Payment Promotion for 2026

Next Glass Launches PaySmart, a New Low-Cost Payment Solution; Announces $0.26 Per Invoice Payment Promotion for 2026

Ceremony Botanical Brews: America’s First Botanical Brewing Company Debuts with Matcha and Hibiscus Beers

Ceremony Botanical Brews: America’s First Botanical Brewing Company Debuts with Matcha and Hibiscus Beers

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

Gulf Distributing Holdings Selects Ohanafy to Lead Enterprise Technology Transformation

Gulf Distributing Holdings Selects Ohanafy to Lead Enterprise Technology Transformation

Jampack AI Raises $3.2M Seed Round to Automate Wholesale Operations for CPG Brands

Jampack AI Raises $3.2M Seed Round to Automate Wholesale Operations for CPG Brands

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. Franklin & Sons Appoints New Master Importer to Accelerate Growth
  2. The Beverage Forum Returns for Its 31st Year, Convening 1,300+ Leaders Shaping the Future of Beverage
  3. Beyond the Booth: How to Actually Win at U.S. Wine Fairs
  4. Urban South Brewery Unveils Stratus Spritz, Marking a New Chapter for Flagship THC Beverages
  5. The Gambrinus Company and Margaritaville Alcohol Beverage Trust to Launch LandShark Vodka Seltzer
  1. Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More
  2. CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY
  3. Vermont’s Baker Distributing Acquires Calmont, Leaving 2 Beer Distributors in the State
  4. Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles
  5. NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails
  1. Sazerac Enters the Ring for Brown-Forman, But Analysts Are Skeptical
  2. SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud
  3. Report: Sazerac Explores Brown-Forman Deal Following Pernod Ricard Merger Talks
  4. 514 Eagle Rock Colorado Employees Face Layoffs After Southern Glazer’s Sale, Per WARN Notice
  5. Old World, New Bet: Branca’s President On Taking a Stake in Alcohol-Removal Tech
  6. Brown-Forman, Pernod Ricard Merger Could Lead to Fewer Buyers and Distributors for Independent Brands
  7. How Mocktail Club Cracked The Control State Retail Channel
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos
BevNET CPG Media Logo

Brewbound is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙