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Craft beer industry news.

Nielsen: Hard Seltzers Cross $100 Million Mark for 10th Consecutive Week

Nielsen: Hard Seltzers Cross $100 Million Mark for 10th Consecutive Week

In any other year, 10 consecutive weeks of billion dollar off-premise beer category sales would be eye-opening. Consider that in all of 2019, there was just one week — the week of the July 4 holiday — in which beer category off-premise dollar sales topped $1 billion. Now, it’s a footnote in weekly reports.

Flying Embers Announces First Probiotic-Powered Hard Seltzer Line

Flying Embers, the better-for-you alcohol brand, announces the launch of its new hard seltzer line – Flying Embers Hard Seltzer, the world’s first probiotic-powered hard seltzer with antioxidants and all USDA organic ingredients. 

XTECA Releases More Bounce Hoppy Lager

Brewed in San Diego, California, More Bounce takes XTECA’s classic Mexican Lager recipe and hits the switch on the hops for a dank, hoppy brew that is still sessionable at an ABV of 5.4%.

Porch Pounder Premium Canned Wine Adds Distribution to 11 States

Porch Pounder Premium Canned Wine is popping into coolers across 11 new states as one of the first producers to bring award-winning, vinted wines from California’s appellation vineyards to convenient and sustainable packaging.  

Dogfish Head Releases Black Is Beautiful Collaboration Brew

Dogfish Head’s Rehoboth brewpub proudly joins the more than 1,000 breweries worldwide participating in the Black Is Beautiful Initiative and collaboration brew, a collective effort to raise awareness of systemic racial injustice.