Craft beer industry news.
North American Breweries (NAB) is investing heavily into further educating its staff and wholesale partners on all things beer, from taste to malting science and everything else that might fall under the umbrella of suds, as it is now preparing several individuals to take the rigorous Master Cicerone test.
Boulder, Colorado — “This is, has been, and will be one of the best beers in the country,” writes Dow Scoggins, chairman of the board governing the U.S. Open Beer Championships and editor of BeerInfo.com, in a recent article on the site.
Dover, DE — Abbey Belgian Style Ale has taken her vows and joined the Dominion Brewing Pinup Series.
Kansas City — Boulevardia, Kansas City’s newest beer, food and music festival, is pleased to announce the entertainment lineup. Capital Cities, the indie electro band from Los Angeles, will headline the three-day festival with a performance on Saturday night, June 14th.
On May 1, New Belgium Brewing Co. will break ground on its $175 million production facility in Asheville, N.C., which, when completed, will be capable of producing 500,000 barrels annually and will support up to 140 jobs on the East Coast. At 133,000 sq. ft., construction on the brewery and tasting room is expected to… Read more »
Boston, MA — It all started as a friendly brewing competition among Harpoon employees. About 5 years ago, brewery staffers from every department were invited to brew a beer of their choosing and present it to their colleagues for a blind sampling and voting at the company’s annual gathering in Vermont. Each year the competition… Read more »
VISTA, CA — In 1921 three San Diego businessmen founded the original Aztec Brewing Company brewery in Mexicali, Mexico. Aztec moved North to San Diego after the repeal of Prohibition where it became a substantial regional brewery until it was purchased by the Altes BrewingÔÇêCompany in the late 1940’s and the brand was retired.
Redlands, CA — Hangar 24 Charities will bring multi-platinum rock group Everclear to the Redlands Airport to headline their two-day Airfest & 6th Anniversary Celebration.
Run your own race. That’s the advice Marty Ochs, the founder of E3 Craft Strategies and the former vice president of sales for Ninkasi Brewing, gives to craft brewers when they ask him how to measure success. Last week, Brewbound asked a number of CBC attendees how they defined success, beyond brewing a quality pint.
Brand names like Pliny The Elder, Heady Topper, and Zombie Dust all stand tall in the pantheon of craft beer. They’re among the crown jewel check-ins of any Untappd profile. Simply put, they are preceded by their reputations. Determining whether the hype surrounding these — or any other high profile craft brands — is warranted is subjective in nature. Descriptors like “best,” “greatest,” or “unsurpassed” stem from opinion.
Buellton, California— Two of Figueroa Mountain Brewing Company’s most popular specialty beers will soon be available in 22-ounce bottles across California.
Increasing sales in the craft beer industry requires honesty, goal-setting, an unwavering commitment to “the grind,” and feet on the street, according to three veteran sales executives who presented to brewers at last week’s Craft Brewers Conference. Panelists stressed the importance of building strong wholesaler relationships and provided attendees with strategies for creating successful marketing plans and managing a rapidly-growing business.
MAMMOTH LAKES, Calif. — Mammoth Brewing Company announced today that it will open a new tasting room in Mammoth Lakes, California on April 18, 2014. The new location will be at 18 Lake Mary Road, revitalizing the former Whiskey Creek building, replacing the brewery’s former Berner Street tasting room.
Denver, Colorado— First brewed by Wynkoop in 1996, Kurt’s Mile High Malt is based on the recipe of Vonnegut’s brewer grandfather.
