Anheuser-Busch InBev’s Budweiser brand won’t be featured during Super Bowl LV for the first time in 37 years, the world’s largest beer manufacturer announced today in revealing its advertising plans for the February 7 game between the Kansas City Chiefs and the Tampa Bay Buccaneers.
Great Divide Brewing Company plans to sell its nearly 6-year-old barrel bar and packaging hall in Denver’s River North Art District.
Greg Avola, the co-founder of beer review mobile app Untappd, announced his departure from a day-to-day role at the company last week in a series of tweets. Avola cited the desire to focus on his “health, happiness and family” as his reason for stepping down, which he elaborated on in a post on his personal website. His last day as a full-time employee was January 20. He will remain a part owner of Next Glass.
Night Shift Brewing Company will temporarily close its Lovejoy Wharf location in Boston. The last day, for now, is set for Saturday, January 23, and the reopen date is still to be determined.
James Watt, CEO of Scottish craft beer maker BrewDog, is teasing several new outposts, including a location in Las Vegas.
The number of legal drinking age adults who have visited on-premise establishments has remained stagnant at around 50% for several months, according to a report from Nielsen CGA, the on-premise arm of market research firm NielsenIQ. In the two weeks leading up to the January 8-10 survey period, 50% of respondents said they had gone out for a meal, which was the same number as those who had been out to a restaurant in the two weeks prior.
Drinking occasions remain less popular — 17% of respondents had gone out for a drink in the two weeks before the January 8-10 survey, an increase of 1% from the previous survey. Only 41% of respondents said they planned to visit a restaurant in the two weeks following the survey, but 18% said they would go out for a drink.
Brewbound today announces its 2020 award winners, companies and individuals that were able to thrive in a challenging year. The Brewbound Awards have recognized large and small beer companies, as well as notable industry figures, for their execution of various business and philanthropic initiatives since 2014.
Nearly two months after the close of its sale to Canadian cannabis company Aphria, Atlanta-headquartered SweetWater Brewing said it will expand distribution to Colorado, the first state to legalize cannabis for recreational use.
Pride and Parquet, Jack’s Abby Craft Lagers’ Boston Celtics themed beer, hit retailers in early January, and early shipments of the hoppy lager have quickly sold out. For the Framingham, Massachusetts-headquartered craft brewery, the partnership with the iconic Boston sports franchise is part of a strategy to go deeper at home with a focus on off-premise sales in 2021, co-owner Sam Hendler told Brewbound.
Hard seltzer dollar sales topped $4.14 billion in 2020, increasing 160.4% compared to 2019, according to Bump Williams Consulting (BWC), citing NielsenIQ all-outlet, plus convenience and liquor data through December 26, 2020.
Cincinnati-headquartered Rhinegeist Brewery will be launching its offerings in Chicago in March. “It’s the biggest city we’ve launched in a long time, arguably the biggest city we may ever launch,” vice president of sales Matt Steinke told Brewbound. “We’re poised to grow it for a long time; we want to be in the city for a long time.”
Brewbound today announced its 2020 class of Rising Stars, as part of the build up to the 2020 Brewbound Awards show, which will stream for free on Brewbound.com at 3 p.m. ET Thursday, January 21.
Bell’s Brewery has appointed Carrie K. Yunker to the newly created role of executive vice president. Yunker, who has worked at Bell’s for nearly two decades and most recently served as VP of human resources, will work with Bell’s founder and president Larry Bell to oversee all aspects of managing the company, as well as leading Bell’s senior leadership team and acting as a go-between to the Michigan craft brewery’s board of directors.
Adam Warrington, who led Anheuser-Busch’s corporate social responsibility team for nearly three years, has left the world’s largest beer manufacturer.
