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Craft beer industry news.

Heineken to Shed 8,000 Jobs; Records $279 Million Lagunitas Impairment Charge

Heineken to Shed 8,000 Jobs; Records $279 Million Lagunitas Impairment Charge

In reporting full-year 2020 earnings today, Heineken NV announced plans to cut its global workforce by 8,000 full-time employees as part of a reorganization plan first announced in October. Heineken, the world’s second largest beer manufacturer, also recorded several impairment charges totaling more than $1.1 billion (€963 million) to “tangible and intangible assets in operating profit.”

BrewDog Launches Buy One Get One Tree Initiative

Leading global craft brewerBrewDog recently announced the launch of its Buy One Get One Tree initiative, aimed at planting one tree for every pack of beer sold throughout 2021, including its non-alcoholic lineup.

Restaurants Act Introduced in Congress; Breweries Would Be Eligible for Grants

Restaurants Act Introduced in Congress; Breweries Would Be Eligible for Grants

A new version of the Restaurants Act, which would provide $120 billion in grants to bars and restaurants, was introduced in both the U.S. Senate and House of Representatives on February 4. The bill now includes “brewpubs, tasting rooms, taprooms, and licensed facilities or premises of a beverage alcohol producer where the public may taste, sample, or purchase products,” the Brewers Association said.

SweetWater Brewing Company Announces Spring Lineup

SweetWater Brewing Company (“SweetWater”) announces its spring seasonal line-up, including made-to-share variety 12-packs: IPA Variety Pack and Tacklebox Variety Pack, which make sampling two of SweetWater’s newest IPAs, H.A.Z.Y. IPA and High Light Lo-Cal Easy IPA, a breeze.

New Holland Brewing Launches Watermelon Spritz

New Holland Brewing is ignoring Punxsutawney Phil’s disheartening winter prediction for 2021 and today announces an exciting and refreshing new style of craft beverage, Watermelon Spritz.

Tröegs Releases Grand Cacao Stout

Tröegs Independent Brewing announces the release of its newest year-round beer, Grand Cacao Chocolate Stout. It joins the brewery’s lineup of iconic beers such as Perpetual IPA, Troegenator, Sunshine Pilsner, Haze Charmer and DreamWeaver Wheat.

Maui Brewing Company Releases Unfiltered Version of Flagship IPA

Maui Brewing Company announces their latest release, Hazy Big Swell India Pale Ale which will be available for a limited time. The full-bodied hazy rendition of MBC’s flagship IPA is double dry hopped with Citra, Chinook, Simcoe and Mosaic hops.

Reformation Brewery to Release Venus Barrel-Aged Belgian Dubbel

This February, Georgia based Reformation Brewery is pleased to announce a collaboration and bottle release with Craft Women Connect, an organization “created to educate, empower, and promote unity among beer professionals and women within the craft beer community.”

Anheuser-Busch to Transfer Production of Stella Artois to US; First Bottles to Hit Market By Early Summer

Anheuser-Busch to Transfer Production of Stella Artois to US; First Bottles to Hit Market By Early Summer

Stella Artois lager will no longer be imported from Europe into the U.S. by the end of the year, Anheuser-Busch InBev announced today. The world’s largest beer manufacturer will move production of its biggest import brand to its U.S. facilities as part of a $1 billion investment the company is making in its U.S. operations over the next two years.

BeerBoard: Draft Sales Down 46% Nationwide During Super Bowl

BeerBoard: Draft Sales Down 46% Nationwide During Super Bowl

On-premise beer sales during Super Bowl LV were as depressed as Kansas City Chiefs fans after their team’s loss to the Tampa Bay Buccaneers. Beer volumes declined 46% compared to Super Bowl LIV, according to BeerBoard, which tracks draft sales at bars and restaurants across the country. “This is on pace with the average decline… Read more »