News

Craft beer industry news.

Hard Seltzer’s Summertime Softening Disappoints Analysts; Cowen Downgrades Boston Beer to ‘Underperform’

Hard Seltzer’s Summertime Softening Disappoints Analysts; Cowen Downgrades Boston Beer to ‘Underperform’

Hard seltzer’s late summer slowdown has pushed several financial services firms to adjust their forecast for the sparkling segment’s performance. “We are incrementally more cautious on the beer and hard seltzer category based on feedback from our beer distributor contacts in our new proprietary ‘Beverage Bytes’ survey,” Goldman Sachs equity research analyst Bonnie Herzog wrote in a report published today.

Yuengling Launches in Texas

The Yuengling Company announced that the brand’s flagship beers are officially available across the state of Texas. 

Saucey Launches ASAP Alcohol Delivery in Connecticut

Saucey, a leading alcohol delivery platform that offers ASAP and scheduled deliveries straight to your doorstep, announced the launch of its services in the state of Connecticut.