Distribution

Stay informed as breweries expand their presence and read the latest beer industry news relating to distribution, wholesale, and direct store delivery (DSD). From reporting on changes in the distribution of products, to diving into the current state of play between brewers and distributors, the latest industry news and analysis provide context and best practices within a complex beer distribution network.

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Featured Distribution Content

Circana: Craft Posts 4-Week Dollar Sales Improvement to Start 2025

Circana: Craft Posts 4-Week Dollar Sales Improvement to Start 2025

Craft’s rolling four-week losses improved to start 2025, according to the most recent report from market research firm Circana. The segment’s off-premise dollar sales declined -3.1% and volume, measured in case sales, declined -4.6% in the four-week period ending January 26 (L4W) at multi-outlet grocery, mass retail and convenience stores (MULO+C). That marked an improvement over the prior four-week period (through December 29, 2024), when craft dollars declined -5.1% and volume declined -6.5%.

Brewbound Podcast: How New Orleans’ Southern Eagle Preps for Super Bowl Sunday – and Mardi Gras

Brewbound Podcast: How New Orleans’ Southern Eagle Preps for Super Bowl Sunday – and Mardi Gras

What’s life like for the Anheuser-Busch distributor in one of the country’s biggest party towns ahead of one of the beer industry’s biggest days? Brandon Frederick, VP of sales; Greg Naquin, director of off-premise sales; and Kris Cutrell, director of on-premise sales walk through the preparations for Super Bowl LIX in New Orleans, the expectations placed on them, the biggest pain points and much more.

Additional Content

Last Call: Spirits Lead Seltzer/RTD Label Approvals, Says BW166; July 4 Weekend Brings Out 53% of Consumers, CGA Reports

Last Call: Spirits Lead Seltzer/RTD Label Approvals, Says BW166; July 4 Weekend Brings Out 53% of Consumers, CGA Reports

Consulting firm BW166 reported that label approvals for seltzer and seltzer-like products are accelerating, with approvals trending at 334 per month compared to the 228 per month in 2020. More than half (53%) of on-premise visitors went to a bar or restaurant during the July 4 weekend, according to CGA, an on-premise market research firm.

Redwood Capital to Acquire Another A-B Wholesaler Pepin Distributing in Tampa

Redwood Capital to Acquire Another A-B Wholesaler Pepin Distributing in Tampa

More than two years after making a splashy acquisition of Houston-based Silver Eagle Distributors, Redwood Capital Investments will acquire another independent Anheuser-Busch wholesaler. This time, the private investment firm is set to acquire Pepin Distributing in Tampa, Florida, Brewbound has confirmed with multiple sources.

Jack’s Abby Signs with Sheehan Family Companies for Statewide Massachusetts Distribution Following Breakup with Atlantic

Jack’s Abby Signs with Sheehan Family Companies for Statewide Massachusetts Distribution Following Breakup with Atlantic

Jack’s Abby Craft Lagers and sister brand Springdale Beer Company have signed with Sheehan Family Companies to distribute its offerings statewide in Massachusetts, the company announced today. Sheehan subsidiaries Craft Massachusetts (Boston, central and western Massachusetts), L. Knife & Son (southeastern Massachusetts), and Seaboard Products (northeastern Massachusetts) will begin distributing Jack’s Abby products starting today.

Legal Roundup: Sierra Nevada Counter Sues Matagrano; Grupo Modelo-Constellation Brands Lawsuit Continues

Legal Roundup: Sierra Nevada Counter Sues Matagrano; Grupo Modelo-Constellation Brands Lawsuit Continues

Sierra Nevada has filed a counter lawsuit against Matagrano, Inc., the Chico-headquartered craft brewery’s former South San Francisco-based wholesaler, in the Superior Court of the state of California, County of San Mateo. The trademark lawsuit between Constellation Brands and Anheuser-Busch InBev’s Grupo Modelo over the former’s ability to produce and sell Corona Hard Seltzer will continue, despite Constellation’s motion to dismiss, a federal judge ruled this week.

Drizly: Hard Seltzers Gained Share During Memorial Day Weekend; Online Alcohol Orders Begin to Slow

Drizly: Hard Seltzers Gained Share During Memorial Day Weekend; Online Alcohol Orders Begin to Slow

Consumers used the long weekend to sneak in an extra round with friends and family — and many purchased those drinks online. Sales on alcohol delivery on-demand marketplace Drizly spiked 30% on the Sunday of Memorial Day weekend, compared to the previous four Sundays in May, the company shared. The hard seltzer segment reached a 28% share of overall beer category sales during the holiday weekend, an increase of 3% over its overall share for the month.

Pennsylvania Senate Introduces Franchise Law Reform Bill

Pennsylvania Senate Introduces Franchise Law Reform Bill

Under SB 623, which was referred to the Senate law and justice committee on May 3, breweries and wholesalers would have to revisit their distribution contracts every five years. If the contract cannot be renegotiated after five years, the parties must enter mediation with a mutually agreed upon mediator or, failing that, a mediator appointed by “a court of competent jurisdiction.”