Staring at IRI’s latest spreadsheet isn’t exactly the most exhilarating way to spend a Thursday afternoon, but it can reveal some pretty interesting nuggets. Take this one, about Not Your Father’s Root Beer (NYFRB): The brand that everyone seems to be talking about, nonstop, is now the 11th best-selling “craft” product in IRI’s multi-outlet and convenience store (MULC) universe (which includes grocery, drug, Wal-Mart, club, dollar, mass-merchandiser and military stores).
We are pleased to introduce Jester King Bière de Syrah — a barrel-aged sour beer refermented with Syrah grapes. Bière de Syrah consists of a blend of beer fermented in oak barrels for nine to twelve months with our mixed culture of brewers yeast and native yeast and bacteria harvested from the air and wildflowers around our brewery.
Deschutes Brewery has named Veronica Vega, who started her career with the company in 2006 as a tour guide, its new brewmaster. In the position, Vega will head up the brewery’s research and development initiatives, alongside fellow brewmaster Brian Faivre, who leads Deschutes’ technical brewing operations, the company said.
Perrin Brewing Company has installed a Cask Brewing Systems canning line. Heavy hitters from Cask Brewing Systems (Mike Symcox) and Mumm Products (Mike Burns) came out to Perrin to personally oversee the installation of the canning line.
Andrews Distributing is excited to announce a new partnership with Coney Island Brewing Company. Andrews is scheduled to begin distributing Coney Island’s Hard Root Beer in Dallas-Fort Worth and Corpus Christi in August.
When your brewery has experienced double-digit growth for the last 17 consecutive years, you’re bound to field a few offers. So it should come as no surprise, then, that the world’s largest brewery recently tried to arrange a formal sit down with one of craft’s most revered “indie” brewery owners: Dogfish Head founder Sam Calagione.
With craft beer shelves dominated by IPAs, some consumers are looking for something different. That’s why Sudwerk Brewing Co. created Rye of the Lager, an IPL it calls “a needle in the shelf stack.
As Night Shift Brewing continues to carve out its own niche in the Greater Boston craft beer scene, the brewery is spending much of its fourth year in operation expanding capacity and beautifying its facility.
Fall may be right around the corner, but for the crew at Diamond Knot Craft Brewing, the leaves may as well start falling and the crisp fall days begin. Actually, most Pacific Northwesterners would probably welcome a cool day or two with the recent heat.
Appalachian Mountain Brewery, Inc. (“AMB”) (OTC: HOPS) is proud to announce that it brought home three coveted medals, including one gold, from the 2015 U.S. Open Beer Championship, held earlier this month in Ohio.
Mission Brewery of San Diego is the proud recipient of two gold medals at the 2015 US Open Beer Championship. Over 4,000 beers were entered into the 2015 competition, and the gold medal for Hard Root Beer marks the first award for Mission Brewery’s hottest addition. Mission Brewery’s Hard Root Beer debuted this spring to overwhelming positive feedback as one of the only craft hard root beers on the market.
It took more than eight months, but Dogfish Head has finally found its new vice president of sales. The company today announced that Todd Bollig, who most recently spent 16 years with Constellation Brands, will fill the long-vacant position left behind by Adam Lambert, who departed the company last November to pursue a new opportunity with New Holland Brewing.
