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Craft beer industry news.

Iron Hill Brewery Rolls Out New Concept in Exton PA: TapHouse Features Inventive Food & 26 Taps

Iron Hill is excited to open its new concept, Iron Hill Brewery TapHouse, a polished fast casual concept offering a laid-back vibe, innovative fare, and craft beer from the most award-winning brewery east of the Mississippi, located at 260 Eagleview Blvd at the Shops on Eagleview Boulevard in Exton, PA. The TapHouse is now open for dine in, take-out and delivery.

Coronado Brewing Announces Launch of Orange Avenue Shandy, A Juicy New Ale

Coronado Brewing Company kicks off its loaded 2021 release schedule with a brand-new innovative ale, Orange Avenue Shandy. Fans of Coronado Brewing will recognize the ode to the company’s original Orange Ave Wit; however, this Shandy is anything but classic. It’s a super juicy, tart-with-a-hint-of-sweet Shandy that is the perfect value addition to an already stacked 2021 Coronado Brewing lineup.

New Glory Craft Brewery Launches Rebrand

Sacramento’s New Glory Craft Brewery rolls out its rebrand this month with four new can designs for its year-round styles. The brewery’s new look is clean and fresh.

Perrin Brewing Company Announces Ice Jam 2021 Winter Festival

Perrin Brewing Company announces the 5th Annual Ice Jam Winter Festival. This year, Ice Jam will include two socially-distanced components: a virtual 5K race and a Take-home Party Basket. Proceeds benefit Kids’ Food Basket.

Brewers Association Announces Mentorship Program

The Brewers Association (BA)—the not-for-profit trade association dedicated to small and independent American craft brewers—today announced the launch of its Mentorship Program.

IRI: Off-Premise Beer Category Sales Reach Nearly $43.8 Billion in 2020

IRI: Off-Premise Beer Category Sales Reach Nearly $43.8 Billion in 2020

Total beer dollar sales in off-premise retailers reached nearly $43.8 billion in 2020, according to market research firm IRI. The firm, which tracks category-wide sales at major off-premise retailers, reported a 14.7% increase in dollar sales and a 10% increase in volume sales at multi-outlet and convenience (MULC) stores (grocery, drug, club, dollar, mass-merchandiser and military) through December 27, 2020.

Ska Brewing Introduces New Canned Seasonal Lager, Mexican Style Lager Dark

After 21 years of serving its infamous craft lager in spring and summer, Ska presents a dark variant of the popular Mexican Logger for colder months. Having garnered a reputation for making clean, crisp lagers—  anticipation is high as Ska adds a fourth beer to their award-winning lager camp available each year.

Jim Beam Launches Campaign to Poach Drinkers Who ‘Need a Break From Beer’

Jim Beam Launches Campaign to Poach Drinkers Who ‘Need a Break From Beer’

Basketball fans might have noticed a new commercial from a spirits company during Thursday night’s NBA doubleheader on TNT trying to persuade them to ditch beer in favor of a popular cocktail. Suntory-owned Jim Beam launched a new campaign this week titled “Need a Break From Beer” with a TV spot on more than 20 national networks.

Stone Brewing Revives Sublimely Self-Righteous Black IPA

Stone Brewing kicks off 2021 with new releases, big surprises and noteworthy innovation – but first – a classic. Stone Sublimely Self-Righteous Black IPA answers the pleas of fans with its highly anticipated return 14 years later. This hop-heavy IPA is brewed with dark malt so that it pours black with a surprising punch of bitterness balanced by smooth malty character.

Rogue Ales & Spirits Releases 2021 Product Calendar

Rogue Ales & Spirits announces its 2021 Product Release Calendar. This year, Rogue is focusing on their core portfolio while adding ten diverse new products and eight new eye-catching packages.