Craft beer industry news.
Remember Ethel’s Brew? Two weeks ago a raunchy 88-year old grandma appeared out of nowhere, touting a new craft beer — Ethel’s Brew. It turns out it was all a marketing stunt. Behind it all was the popular ad agency DDB Worldwide, who created the brand and the fictional Ethel as part of an elaborate… Read more »
What’s in a name? Free beer — if your name happens to be Miller. Legal-drinking-age consumers with the first, middle or last name Miller will receive a gift card equivalent to the cost of a case of Miller Lite so they can enjoy a little Miller Time with their friends.
Some major distribution changes are on the horizon as Coronado Brewing plans for its inaugural brew – this Friday – in the company’s shiny new 20,000 sq. ft. San Diego production facility. Company President Rick Chapman confirmed with Brewbound plans to expand into Northern California and Nevada this year. Chapman tells us the Nevada rollout… Read more »
NEW YORK – As part of its ongoing effort to encourage adventure seekers around the world to stay thirsty, Dos Equis today officially announced the launch of the newest iteration of the Most Interesting Academy. The Academy’s mission is to inform, inspire and equip adult fans with the tools and knowledge necessary for leading an… Read more »
On Monday, Grupo Modelo confirmed reports that it was in acquisition talks with global brewing giant Anheuser-Busch InBev. UBS, the financial services company headquartered in Switzerland, released a 23-page report assessing the potential deal. UBS sees the acquisition as “strategically compelling,” calling it a “classic” ABI deal.
LOS ANGELES – Following their expansion through Los Angeles and into Orange County, Golden Road Brewing is now heading south, partnering with Markstein Beverage Company to begin distribution in North County San Diego. An Anheuser-Busch wholesaler, Golden Roadis proud to be the firstLos Angelescraft brewery represented in the Markstein portfolio.
SEATTLE, WA – Two Beers Brewing is proud to announce the addition of two exciting new offerings — Ascension Triple IPA and Backcountry Cascadian Brown Ale (CBA) — to its award-winning lineup of beers.
Craft Business Daily is reporting that San Diego, Calif.- based Green Flash Brewing Company will build an East Coast location by January of 2015. The subscription-based industry newsletter said that Green Flash has yet to decide on a final location, but has narrowed the search to three coastal cities.
GRAND RAPIDS, MI — Grand Rapids has yet another reason to toast the town. Ten area breweries have teamed to create Beer City Pale Ale, a new craft beer produced in celebration of both the city’s newest title and Craft Beer Month beginning July 1.
CHICAGO – For the first time in 13 years, the MillerCoors Urban Entrepreneur Series (MUES) is giving consumers the chance to vote for their favorite urban entrepreneur. The new Consumer’s Choice Award is a unique addition to the national business plan competition that has awarded nearly two million dollars in grants since the program’s inception… Read more »
SAN DIEGO, CA — Karl Strauss Brewing Company recently competed in the Los Angeles, San Diego, and California State Fair commercial beer competitions, winning a company record of 21 medals. The company has won a total of 23 medals in 2012, surpassing its record of 16 wins in 2011. “We know we’re always against terrific… Read more »
LITTLETON, CO – There may be just one thing that would make Paulaner Hefe-Weizen more popular among discerning lovers of imported beer: More of it. In more places. And in cans. With Paulaner Hefe-Weizen now available in 11.2 oz cans, aficionados can enjoy this refreshing brew at all their favorite summer venues, just as it… Read more »
NORTH GARDEN, VA – CiderWorks in North Garden VA has announced that three of its locally crafted artisanal ciders, Ragged Mountain , Virginia Hewes Crab and Royal Pippin won Silver Medals in the 2012 Great Lakes International Cider and Perry Competition which held its seventh Annual Great Lakes International Cider & Perry Competition (GLINTCAP) March… Read more »
ESCONDIDO, CA – In 2010, the masterminds behind Dogfish Head Craft Brewery, Victory Brewing Co., and Stone Brewing Co. came together to formulate a most glorious collaboration beer, taking some serious culinary (and musical?) inspiration with their inclusion of parsley, sage, rosemary, and thyme in the boil. Now, after a two-year hiatus, this beer at… Read more »
