Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
As many drinkers take a break from craft beer and other alcoholic beverages in January, craft breweries such as Notch are using the month and its lighter traffic to close taprooms temporarily as they undertake renovation projects.
Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.
There’s been a plot twist in the closure of Bauhaus Brew Labs (Minneapolis, Minnesota) – it’s off. ABV Technology has acquired the brewery, a longtime partner of the business, and will reopen it later this summer.
Want to unleash faster growth in adult non-alcoholic drinks? Get ready to break some rules, says Jill Sites, who recently concluded a stint as EVP of sales at non-alc brand The Pathfinder.
Best Day Brewing founder and CEO Tate Huffard believes the modern non-alcoholic (NA) beer movement is now in its second wave – one characterized by “belonging.”
Nearly 300 Republic National Distributing Company (RNDC) workers in Illinois are expected to be laid off as the distributor shuts down its operations in the state.
Fresh off its launch into the hard soda set with Spiked Pop, Owl’s Brew is shaking up its approach to the mixer category. The brand’s Functional Non-Alcoholic Mixers launched on Amazon this week, blending fruit juice, tea and botanicals with ingredients like L-theanine and vitamin C.
The Zero Proof, a leading adult non-alc beverage platform, today announced the acquisition of The New Bar, a West Coast-based non-alc hospitality and discovery program. Terms of the deal were not disclosed.
Athletic Brewing co-founder and CEO Bill Shufelt is “the most excited” he’s felt since founding the dedicated non-alcoholic beer brand. On the latest edition of the Brewbound Podcast, Shufelt shared what’s driving his hyped feeling, with a foundation he and co-founder John Walker laid about a decade ago.
BevNET Live NYC 2026 kicked off with several sit-down interviews with entrepreneurs, including several in the low ABV and non-alcoholic beverage categories who discussed the rapidly changing consumer landscape.
After eight years in the business, Hoplark is starting fresh. The Colorado-based hop-infused beverage maker is rolling out a comprehensive visual refresh this summer aimed at solidifying its identity across categories while broadening its reach to new consumers.
No/low alcohol has reached $6 billion in worldwide off-premise sales, but consumers are still reaching for water and soda over adult alternatives, according to a new moderation report from NIQ.
After making a splashy debut in 2024, Más+ By Messi, the hydration drink brand co-launched by global soccer superstar Lionel Messi and Mark Anthony Brands, is officially out of the game.