3 Up, 3 Down with 3 Tier Beverages is a quarterly insights series available to Brewbound Insiders, via the Chicago-headquartered, bev-alc-focused consulting and data firm.
Bold Rock is pleased to announce the June 2019 release of Bold Rock Hard Seltzer, a new all-natural line of hard seltzer products crafted from real fruit and fresh Blue Ridge Mountain water. Bold Rock Hard Seltzer will initially launch with two handcrafted styles – Grapefruit and Cucumber Melon.
Lift Bridge Brewing Company, Stillwater’s first craft brewery since Prohibition, announces the launch of their hard seltzer product in 12-oz. cans, available now in variety six-packs at liquor stores throughout Minnesota, Wisconsin and Eastern North Dakota. Variety 12-packs of Lift Bridge Hard Seltzer will hit shelves later this month.
One month after formally establishing its pH Experiment, a growth unit tasked with developing innovative products that play on the fringes of the beer category, Craft Brew Alliance today announced the launch of a new low-proof seltzer line called Pacer.
Boston’s Harpoon Brewery is latest craft brewery jumping into the hard seltzer space. The new product line, a collaborative effort with Worcester, Massachusetts’ Polar Beverages, is called Arctic Summer.
Farmer Willie’s Craft Ginger Beer is now Willie’s Superbrew. The company announced the news today, along with unveiling a new look and bold new flavors.
Three is certainly the magic number. Sound Craft Seltzer Co., the newest craft beverage brand from local Seattle sister companies Two Beers Brewing and Seattle Cider Company, is slated to hit the market as the craft answer to the burgeoning hard seltzer trend.