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Distribution Roundup: Sycamore Adds Virginia; Night Shift to New Hampshire

Distribution Roundup: Sycamore Adds Virginia; Night Shift to New Hampshire

Charlotte, North Carolina-based Sycamore Brewing added distribution to Virginia this month, vice president of sales Archie Gleason told Brewbound. Night Shift Brewing will begin distribution to New Hampshire in 2020, according to a Facebook post from Amoskeag Beverages.

Last Call: Alabama Breweries Merge; Truly Hard Seltzer to be Available on American Airlines Flights; Local Roots Acquires Latitude 33’s Facility

Last Call: Alabama Breweries Merge; Truly Hard Seltzer to be Available on American Airlines Flights; Local Roots Acquires Latitude 33’s Facility

Alabama’s Straight to Ale and Druid City Brewing merge. Truly Hard Seltzer will be offered on American Airlines flights. Kombucha brewer Local Roots acquires Latitude 33’s production facility. Anheuser-Busch InBev returns as official beer sponsor of the NHL and launches larger partnership with the NBA’s Brooklyn Nets.

White Claw Maker Ups Production Facility Investments to $385 Million

White Claw Maker Ups Production Facility Investments to $385 Million

White Claw maker Mark Anthony Brands plans to spend $385 million — $135 million more than the previously projected $250 million — to build production facilities in New Jersey and at a still-undisclosed location in the western United States, founder and CEO Anthony von Mandl shared during the Beer Insights Seminar conference in New York on Monday.

Investment Roundup: Flying Embers-Maker Closes $25M Series B Round; Shotgun Seltzer Raises $1M

Investment Roundup: Flying Embers-Maker Closes $25M Series B Round; Shotgun Seltzer Raises $1M

Fermented Sciences, the maker hard kombucha brand Flying Embers, announced this week it has raised $25 million in a Series B round co-led by PowerPlant Ventures and Ecosystem Integrity Fund (EIF). Also, Austin, Texas-based spiked seltzer maker Shotgun Seltzer announced today it has received a $1 million investment from Unorthodox Ventures.

Truly Hard Seltzer Boosts Boston Beer Company to Double-Digit Growth

Truly Hard Seltzer Boosts Boston Beer Company to Double-Digit Growth

Boston Beer Company reported strong earnings during its third-quarter earnings call Tuesday evening. The company reported depletions (sales-to-retailers) growth of 30%, 24% of which came from Boston Beer’s core brands and 6% of which came from Dogfish Head offerings.

Anheuser-Busch InBev U.S. Shipments Down 3% in Q3; Bud Light Seltzer Coming in 2020

Anheuser-Busch InBev U.S. Shipments Down 3% in Q3; Bud Light Seltzer Coming in 2020

Anheuser-Busch InBev reported today global revenue growth of 2.7% for the third quarter of the year, driven by an increase of 3% in revenue per hectoliter due to premiumization and strong growth in Mexico, South Africa and Colombia. Volumes worldwide decreased 0.5%; A-B’s own beer volumes were down slightly more with a 0.9% decrease. However,… Read more »

Nielsen: Active Lifestyle Beers Offer Big Opportunity for Craft, IPAs Remain Dominant Style and Value Tops Volume

Nielsen: Active Lifestyle Beers Offer Big Opportunity for Craft, IPAs Remain Dominant Style and Value Tops Volume

Consumers are considering health and wellness more and drinking less but willing to spend more on alcoholic beverages when they do drink, members of market research firm Nielsen’s beverage alcohol team shared during last week’s Brewers Association Power Hour webinar. Here are three takeaways from Nielsen’s latest update on craft’s mid-year performance. Consumers More Mindful… Read more »

Boston Beer Company Reformulates All Truly Hard Seltzer Flavors, Plans to Launch Lemonade Seltzer in 2020

Boston Beer Company Reformulates All Truly Hard Seltzer Flavors, Plans to Launch Lemonade Seltzer in 2020

Boston Beer Company is upping the ante as it tries to unseat Mark Anthony Brand as the beer category’s top hard seltzer producer. The company — which makes the Truly Hard Seltzer, Twisted Tea, Angry Orchard hard cider and Samuel Adams beer offerings — announced today the reformulation of all 13 Truly flavors in an effort to make them “crisper and more refreshing.” Boston Beer also revealed plans to release a Truly-branded line of lemonade hard seltzers in 2020

Brew Talks GABF 2019: ‘Beyond Beer’ Products Shift Brewers’ Perception

Brew Talks GABF 2019: ‘Beyond Beer’ Products Shift Brewers’ Perception

As beer companies look to non-beer products such as hard seltzer to buoy their businesses, many are beginning to reimagine themselves as craft beverage companies. “If you can think as a beverage company, there’s so much more whitespace that you can play in,” CANarchy Craft Brewing Collective president Matt Fraser shared during Brewbound’s final Brew Talks meetup of 2019.

Anheuser-Busch InBev Strikes Deal to Make Bon & Viv the ‘Official Hard Seltzer of the NFL’

Anheuser-Busch InBev Strikes Deal to Make Bon & Viv the ‘Official Hard Seltzer of the NFL’

Call it a scoop. Call it a shill. Either way, Adam Schefter made news today about the relationship between the NFL and Anheuser-Busch InBev. Schefter, the ESPN NFL insider known for breaking the league’s biggest scoops via his Twitter account — including last weekend’s retirement of Indianapolis Colts quarterback Andrew Luck — announced this morning that Anheusr-Busch InBev-owned Bon & Viv is now the “Official Hard Seltzer Sponsor of the NFL.”