Data

Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.


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Featured Data Content

On-Premise Update: Key Shifts to Watch – NielsenIQ Quarterly Report

On-Premise Update: Key Shifts to Watch – NielsenIQ Quarterly Report

The latest NIQ on premise update highlights a beer category under pressure, with both value and volume declining over the past year. In contrast, spirits and RTDs continue to capture share, supported by price-led growth and shifting consumer preferences.

Stability in Supply, Uncertainty in Direction: Q1 Supply Chain Report from Agrowgate

Stability in Supply, Uncertainty in Direction: Q1 Supply Chain Report from Agrowgate

The Q1 2026 Supply Chain Snapshot dives into the critical inputs shaping beverage production – grains, hops, glass, sweeteners, packaging, and freight – highlighting where supply is abundant, where pricing remains stubbornly high, and where policy or geopolitical shifts could quickly alter the equation.

Additional Content

As US Beer Shipments Decline, Off-Premise Sales Remain Flat

As US Beer Shipments Decline, Off-Premise Sales Remain Flat

Shipments of domestically brewed beer are down about 2.9 percent, according to the Beer Institute, but year-to-date volume sales at off-premise retailers are still basically flat. According to the latest data from market research firm IRI, volume sales at multi-outlet and convenience stores were down 0.3 percent year-to-date through the period ending November 4.

Power Hour: Craft Growth Takes Hit From Wine and Spirits

Power Hour: Craft Growth Takes Hit From Wine and Spirits

Wine and spirits brands are cutting into the growth of the craft beer segment, according to Patrick Livingston, director of client insights for market research firm IRI. Livingston, who led yesterday’s Power Hour presentation hosted by the Brewers Association (BA), said craft beer dollar sales were up just 1.7 percent in IRI’s multi-outlet off-premise U.S. retail universe (excluding convenience stores) through July 8. Livingston added that craft has begun to plateau in off-premise channels, with volume sales leveling off since late March.

Domestic Beer Shipments Jumped in July, but Off-Premise Sales are Still Flat

Domestic Beer Shipments Jumped in July, but Off-Premise Sales are Still Flat

Year-to-Date volume sales of beer are basically flat, according to market research firm IRI Worldwide, which tracks scan data at major off-premise retailers throughout the U.S. In its latest monthly report, the firm also said off-premise retail volume sales of craft beer had grown 1.4 percent year-to-date through the period ending August 12.

Canarchy Sales Up 15 Percent Through June

Canarchy Sales Up 15 Percent Through June

Midway through 2018, the Canarchy Craft Brewery Collective is outpacing the overall U.S. craft beer segment. The Brewers Association (BA) reported last week that growth for small and independent U.S. brewers had “stabilized,” with production growing 5 percent through the first six months of 2018. The Fireman Capital-backed brewery consortium — whose brands include Oskar Blues, Cigar City, Deep Ellum, Perrin Brewing, Three Weavers, and Utah Brewers Cooperative (Wasatch and Squatters) — is growing faster than the category, with off-premise sales up 15.4 percent in the total U.S. multi-outlet and convenience store channel year-to-date.

Power Hour: Nielsen Shares Latest Craft Beer Consumer Insights

Power Hour: Nielsen Shares Latest Craft Beer Consumer Insights

Want to know what a craft beer drinker looks like in America? According to Nielsen, a weekly craft drinker is predominantly male, ages 21-34, and makes between $75,000 and $99,000 annually. Although that’s the profile of a frequent craft drinker, opportunities exist to reach a more diverse group of consumers, according to the research firm, which today shared the results of its fourth annual Craft Beer Insights Panel (CIP) survey, conducted by Harris Poll and commissioned by the Brewers Association (BA).

IRI Worldwide: Craft Beer Sales Up Narrowly Through Mid-Year

IRI Worldwide: Craft Beer Sales Up Narrowly Through Mid-Year

Midway through 2018, off-premise volume sales of craft beer across a variety of large-scale retail stores are up just 1.7 percent, according to market research firm IRI Worldwide. While craft beer dollar sales at grocery, club, drug, dollar, mass merchandiser and convenience stores were just shy of $2 billion through June 17, up 2.9 percent year-to-date, the most recent trends point to a slowdown as brewing companies head into an important summer season.

Beer Institute Projects Shipment Declines in 2018

Beer Institute Projects Shipment Declines in 2018

The Beer Institute (BI) is forecasting U.S. beer shipments to decline between one and three percent in 2018, chief economist Michael Uhrich shared during the national trade association’s “State of the Industry” webinar today.

Beer Distributors Convene on Capitol Hill to Discuss Growth Strategies

Beer Distributors Convene on Capitol Hill to Discuss Growth Strategies

Leaders from the beer industry’s three largest trade associations are vowing once again to unite brewers and distributors in an effort to return the category to growth. Speaking to a group of nearly 700 U.S. beer distributors attending the annual National Beer Wholesalers Association (NBWA) legislative conference on Monday in Washington, D.C., Beer Institute CEO Jim McGreevy called on industry members to work together to curb volume losses.

Off-Premise Beer Sales Up 1.5 Percent Through March, Says IRI Worldwide

Off-Premise Beer Sales Up 1.5 Percent Through March, Says IRI Worldwide

The latest snapshot of beer category health is out. Market research firm IRI Worldwide, which tracks category-wide sales trends at off-premise retailers, reported yesterday that dollar sales of beer at multi-outlet and convenience stores were up 1.5 percent through March 25.

IRI Worldwide: US Beer Sales Top $2 Billion in January

IRI Worldwide: US Beer Sales Top $2 Billion in January

Following a year of flat sales at off-premise retail in 2017, U.S. beer dollar sales increased 3 percent through the first four weeks of 2018, according to retail data provider IRI Worldwide. IRI, a Chicago-based market research firm that tracks category-wide sales trends at off-premise retailers, reported total U.S. dollar sales of about $2.2 billion through January 28 in its multi-outlet and convenience (MULC) universe of stores (grocery, drug, club, dollar, mass-merchandiser and military).

Brewers, Distributors Prepare for Super Bowl Week Sales

Brewers, Distributors Prepare for Super Bowl Week Sales

As Sunday’s Super Bowl matchup between the New England Patriots and the Philadelphia Eagles unfolds on the field, Anheuser-Busch InBev will be attempting to capture viewers’ attention by running six ads during the commercial breaks.

Report: US Beer Makers Shipped 3.8 Million Fewer Barrels in 2017

Report: US Beer Makers Shipped 3.8 Million Fewer Barrels in 2017

2017 was historically bad for U.S. brewers, who shipped 3.8 million fewer barrels of beer than the previous year, according to the Alcohol and Tobacco Tax and Trade Bureau’s (TTB) unofficial estimate of domestic tax paid shipments. According to industry trade association the Beer Institute (BI) — which represents the interests of all brewers and importers and publishes the TTB’s monthly estimates — U.S. beer companies shipped about 170 million barrels of beer in 2017, compared to nearly 174 million barrels in 2016.