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Data
Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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The on-premise beer market remains challenged, but the latest numbers reveal meaningful pockets of growth beneath the topline declines. Imported and non-alcoholic beer are gaining momentum, while draft is strengthening its position relative to packaged beer.
The Q3 2026 Supply Chain Snapshot from Agrowgate finds beverage supply chains in a deceptively stable position. Markets have settled from some of the volatility seen earlier in the year, and overall supply remains functional. But that relative calm is masking persistent cost and availability pressures.
Many on- and off-premise retailers were caught off guard by the demand for bev-alc during the FIFA World Cup, according to survey results from bev-alc data and invoices platform Fintech.
Draft beer remains the dominating sales driver for taprooms, but breweries may need to expand their menus (and hours) if they want consumers to keep coming back, according to a new report from the Brewers Association (BA), citing taproom point-of-sale data from Arryved.
The return of professional football didn’t result in a boost to on-premise beer trends, contrary to years past. Opening weekend of the 2025 NFL season (September 4-7) led to high-single-digit declines in both draft beer (-7.3%) and packaged products (-8.3%) compared to 2024 opening weekend (September 5-8), according to on-premise tech and insights firm BeerBoard.
If going out seemed expensive in July, dining and drinking budgets were likely stretched further in August. The consumer price index (CPI) for alcohol away from home (+3.8% year-over-year [YoY]) and food away from home (+3.9% YoY) far outpaced overall inflation (+2.9%) in August, according to the U.S. Bureau of Labor Statistics’ (BLS) most recent monthly report.
Crane Brewing (Raytown, Missouri), has closed after 11 years. In its early days, the brewery built its name on the homebrew and beer fest circuit with namesake Michael Crane’s sour ales and magenta-hued beet beer.
Labor Day weekend provided a needed boost in sales for the bev-alc industry, but was yet another occasion where 2025 trends fell below 2024 comps, according to the latest weekly scans report from Circana and the market research firm’s EVP of BevAl, Scott Scanlon.
The growth of spirits-based ready-to-drink cocktails (RTDs) may be slowing. However, the segment’s impact on the beer category is far from abating, according to bev-alc consulting and data firm 3 Tier Beverages.
Spirits-based RTD growth peaked in 2020, with dollar sales growth of more than 150% in NIQ-tracked off-premise channels (total U.S. xAOC plus liquor plus convenience), 3 Tier Beverages consultant Erin McVickers shared in a webinar last week. Growth then progressively slowed, but the segment was still able to more than double dollar sales from 2021 (nearly $1.53 billion) to 2024 (nearly $3.19 billion).
Consumers’ interest in single-serve and other “alternatives to the norm” in package sizes could be a sticky trend across not just beer, but other bev-alc categories as well, according to the latest monthly report from Bump Williams Consulting (BWC).
Who drinks draft beer these days? The draft beer drinker is an older white man who is “relatively affluent” and spends around $201 monthly on dining and drinking in on-premise outlets, according to the latest “On Premise Draft Opportunity” report from CGA and Draftline Technologies.
It appears beer wholesalers are not very optimistic for an end-of-summer boost in sales, according to the latest Beer Purchasers’ Index (BPI) from the National Beer Wholesalers Association (NBWA).
Labor Day may need to start campaigning if it wants to remain a staple of end-of-summer celebrations, particularly with the youngest legal-drinking-age (LDA) consumers.