Data

Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.


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Featured Data Content

NBWA/Fintech Q1 Update: Are High Gas Prices Good For Beer?

NBWA/Fintech Q1 Update: Are High Gas Prices Good For Beer?

Rising gas prices may be bad for consumers’ wallets, but increased costs and their impact on shopping habits may actually be good for the beer industry, according to National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones.

Additional Content

Bev-Alc Sales Dip As Spirits and Wine RTDs Offer Bright Spots

Bev-Alc Sales Dip As Spirits and Wine RTDs Offer Bright Spots

Bev-alc sales declined in the two-week period (L2W) ending September 6, although cider, as well as wine and spirits-based ready-to-drink (RTD) continue to buck the trends, according to analysis of NIQ data from Goldman Sachs Equity Research.

3 Up 3 Down: Fresh NA Brands and Mini Cans Show Promise, While FMBs and 6-Packs Falter

3 Up 3 Down: Fresh NA Brands and Mini Cans Show Promise, While FMBs and 6-Packs Falter

The beverage-alcohol landscape doesn’t slow down, even when categories do. In this latest quarterly installment of 3 Up, 3 Down, 3 Tier Beverages takes a data-driven look at what’s gaining momentum – and what’s losing ground – across beer, wine, spirits, and non-alc (NA), with NIQ off-premise data through August 9, 2025.

BeerBoard: Beer Fumbles NFL Opening Weekend 2025; Draft -7%, Package -8%

BeerBoard: Beer Fumbles NFL Opening Weekend 2025; Draft -7%, Package -8%

The return of professional football didn’t result in a boost to on-premise beer trends, contrary to years past. Opening weekend of the 2025 NFL season (September 4-7) led to high-single-digit declines in both draft beer (-7.3%) and packaged products (-8.3%) compared to 2024 opening weekend (September 5-8), according to on-premise tech and insights firm BeerBoard.

CPI: Bev-Alc Away From Home Outpaced Inflation Again in August

CPI: Bev-Alc Away From Home Outpaced Inflation Again in August

If going out seemed expensive in July, dining and drinking budgets were likely stretched further in August. The consumer price index (CPI) for alcohol away from home (+3.8% year-over-year [YoY]) and food away from home (+3.9% YoY) far outpaced overall inflation (+2.9%) in August, according to the U.S. Bureau of Labor Statistics’ (BLS) most recent monthly report.

Circana Weekly Scans: Labor Day ‘Sort of Delivered and Kind of Failed’

Circana Weekly Scans: Labor Day ‘Sort of Delivered and Kind of Failed’

Labor Day weekend provided a needed boost in sales for the bev-alc industry, but was yet another occasion where 2025 trends fell below 2024 comps, according to the latest weekly scans report from Circana and the market research firm’s EVP of BevAl, Scott Scanlon.

3 Tier Beverages: Spirits-based RTDs Becoming Bigger Thorn in Beer’s Side, Despite Slowed Growth

3 Tier Beverages: Spirits-based RTDs Becoming Bigger Thorn in Beer’s Side, Despite Slowed Growth

The growth of spirits-based ready-to-drink cocktails (RTDs) may be slowing. However, the segment’s impact on the beer category is far from abating, according to bev-alc consulting and data firm 3 Tier Beverages.

Spirits-based RTD growth peaked in 2020, with dollar sales growth of more than 150% in NIQ-tracked off-premise channels (total U.S. xAOC plus liquor plus convenience), 3 Tier Beverages consultant Erin McVickers shared in a webinar last week. Growth then progressively slowed, but the segment was still able to more than double dollar sales from 2021 (nearly $1.53 billion) to 2024 (nearly $3.19 billion).

CGA & Draftline Reveal Demographics of the Draft Beer Drinker

CGA & Draftline Reveal Demographics of the Draft Beer Drinker

Who drinks draft beer these days? The draft beer drinker is an older white man who is “relatively affluent” and spends around $201 monthly on dining and drinking in on-premise outlets, according to the latest “On Premise Draft Opportunity” report from CGA and Draftline Technologies.