Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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We’re partnering with leading industry data providers to publish exclusive reports on category performance, consumer behavior, key trends, innovative products, emerging subcategories, and more, that aim to empower food and beverage businesses.
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This report examines the underlying trends shaping beverage performance through the first half of 2026, including category growth, market share shifts, channel performance, and product innovation.
More than half (55.45%) of Brewers Association (BA) defined regional craft breweries beyond the top 50 recorded production volume declines in 2025, but there are still signs of improvement compared to 2024, according to annual data shared last week by the trade group.
The top 50 Brewers Association-defined craft breweries once again posted results as diverse as their portfolio mix these days, according to 2025 production data shared Friday by the trade group.
A new report from market research firm CGA is further proof that while beer is seeing red in off-premise scans, the category can find growth opportunities in on-premise retailers.
The Q4 2025 Supply Chain report from Agrowgate paints a picture of a beverage industry entering 2026 with far more stability – yet no shortage of strategic inflection points.
Bump Williams Consulting (BWC) president Dave Williams has a running list on his phone of the specific challenges or obstacles bev-alc industry members are facing today.
Craft beer’s off-premise losses accelerated in October, according to the most recent monthly report from market research firm Circana. In multi-outlet grocery, mass retail and convenience stores (MULO+C), craft’s dollar sales have declined 4.5% and volume, measured in case sales, declined 6% year-to-date (YTD) through November 2, according to Circana.
As Circana EVP of BevAl Scott Scanlon put it: “The improved data from the Halloween holiday was fun while it lasted.” Scanlon’s somber comments accompanied Circana’s latest weekly off-premise scans report, in which total bev-alc dollar sales declined 4.5% year-over-year (YoY) and 6% week-over-week (WoW), for the period ending November 9.
The COVID-19 pandemic, increases in remote and hybrid work, inflation and economic uncertainty … all have contributed to many Gen Z consumers feeling lonely. In a recent survey, 15% of Gen Z said they “never” felt lonely in the past year, compared to 60% of baby boomers who said the same, David and Jonah Stillman, the co-founders and father-and-son duo behind consulting firm GenGuru.
Beer industry members’ shoulders are heavy these days, weighed down by continued declines, rising costs and piling-on headwinds. But when you zoom out to see greater consumer trends, you discover the battle isn’t unique to beer, and the category is poised to have some of the greatest opportunities for growth, Beer Institute (BI) chief economist Andrew Heritage shared last week during the trade group’s Annual Membership Meeting in Washington, D.C.
Halloween is officially logged in bev-alc scan data and there’s no reason to be afraid, Circana EVP of BevAl Scott Scanlon wrote. During the week ending November 2, total beverage-alcohol dollar sales declined 2.3% year-over-year (YoY), but increased 4% week-over-week (WoW).
Beverage-alcohol “is on the chopping block” for consumers this Thanksgiving, with more than a third of consumers planning to not purchase alcoholic beverages at all, according to market research firm NIQ.
Consumers are increasingly concerned about “managing health and wellness” and it is “drastically” changing beverage trends across bev-alc and non-alc (NA), according to a new report from Circana and the market research firm’s EVP of BevAl Scott Scanlon.
New entrants on bev-alc shelves have been a bit lackluster this year in terms of the sheer number of new items, and how much they are contributing to overall sales, and the impact of those “underwhelming” trends could bleed into 2026 and beyond, according to Bump Williams Consulting’s (BWC) Bump Williams in the firm’s latest monthly report.
Ready-to-drink (RTD) cocktails are now a regular part of drinkers’ routines, with consumption frequency picking up and stealing the most share from beer, especially in the summer.
There may be signs of stabilization for the beer industry. September domestic tax paid shipments increased 1% year-over-year (YoY), to an estimated 12.2 million barrels, up from 12.08 million barrels in September 2024 (+116,375 barrels), the Beer Institute (BI) reported today, citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).