Craft Beer

Explore the world of craft beer, from performance reports and innovation tactics to the state of the industry and breaking news.

Featured Craft Beer Content

Bart Watson: If You’re Trying to Ride Out This Wave, ‘You Should Probably Reconsider’

Bart Watson: If You’re Trying to Ride Out This Wave, ‘You Should Probably Reconsider’

Anyone looking for an answer to when craft’s current era of compounding hurdles and declines will come to an end received a reality check Wednesday during Brewers Association (BA) president and CEO Bart Watson’s state of the industry address, held at the start of Day 2 of the Craft Brewers Conference (CBC) in Indianapolis.

Circana: Craft Posts 4-Week Dollar Sales Improvement to Start 2025

Circana: Craft Posts 4-Week Dollar Sales Improvement to Start 2025

Craft’s rolling four-week losses improved to start 2025, according to the most recent report from market research firm Circana. The segment’s off-premise dollar sales declined -3.1% and volume, measured in case sales, declined -4.6% in the four-week period ending January 26 (L4W) at multi-outlet grocery, mass retail and convenience stores (MULO+C). That marked an improvement over the prior four-week period (through December 29, 2024), when craft dollars declined -5.1% and volume declined -6.5%.

Additional Content

Outlaw Wants to Disrupt the Light Beer Segment

Outlaw Wants to Disrupt the Light Beer Segment

Outlaw Light Beer is aiming to be a disruptor in what its CEO believes is a stale light beer segment. Ari Opsahl, CEO of Outlaw’s parent company, Tivioli Brewing, is a former Anheuser-Busch InBev (A-B) executive. He believes Outlaw has provided light beer drinkers “an alternative at the price point that they were accustomed to” paying.

A Round With: Ales for ALS National Director Mike Shannon on Topping the $1M Milestone

A Round With: Ales for ALS National Director Mike Shannon on Topping the $1M Milestone

Ales for ALS is proof that collaboration and cause beers can still have a major impact. The Smith Family, owners of Loftus Ranches and an owner of Yakima Chief Hops (YCH), launched the Ales for ALS program more than a decade ago, inspired by personal experiences with Amyotrophic Lateral Sclerosis (ALS), also known as Lou Gehrig’s disease.

Sloop Taps Hendler Family for Production, Sales Growth via Strategic Partnership

Sloop Taps Hendler Family for Production, Sales Growth via Strategic Partnership

Hendler Family Brewing (HFB) and Sloop Brewing have forged a strategic partnership in which the Framingham, Massachusetts-based brewery platform will take over production, sales and marketing for the Hopewell Junction, New York-based craft brewery’s portfolio, including flagship Juice Bomb IPA (6.5% ABV).

Mahou USA CEO Breaks Down Founders’ New Innovation Strategy

Mahou USA CEO Breaks Down Founders’ New Innovation Strategy

Founders Brewing Company is rolling into its new three-year business cycle with upgrades to its facilities, plans to invest in its core brands and efforts to build future offerings in and outside of traditional beer. Mahou is investing around $3 million to upgrade its Grand Rapids, Michigan-based brewery.

Trillium Rolls Out First Spirits-Based RTDs

Trillium Rolls Out First Spirits-Based RTDs

Half a decade after wading into distilling, Massachusetts-based Trillium Brewing is diving into the ready-to-drink (RTD) canned cocktail segment.

Circana: Craft Losses Worsen as Summer Starts

Circana: Craft Losses Worsen as Summer Starts

Craft beer dollar (-9.4%) and case sales (-10.9%) straddled double-digit declines in the grocery channel for the four-week period (L4W) ending June 15, according to the most recent monthly report from market research firm Circana.

A Round With: Brooklyn Brewery’s Robin Ottaway on Why ‘Support Isn’t Conditional’

A Round With: Brooklyn Brewery’s Robin Ottaway on Why ‘Support Isn’t Conditional’

When several companies walked back their support for underrepresented groups and canceled diversity, equity and inclusion initiatives, Brooklyn Brewery got even louder in its long-time support of the LGBTQ+ community. In this week’s edition of A Round With, our Q&A with industry leaders exclusively for Brewbound Insiders, Brooklyn president and CEO Robin Ottaway explains why 2025 is “the moment to step up.”