Mahou USA CEO Breaks Down Founders’ New Innovation Strategy

Mahou USA CEO Breaks Down Founders’ New Innovation Strategy

Founders Brewing Company is rolling into its new three-year business cycle with upgrades to its facilities, plans to invest in its core brands and efforts to build future offerings in and outside of traditional beer. Mahou is investing around $3 million to upgrade its Grand Rapids, Michigan-based brewery.

Trillium Rolls Out First Spirits-Based RTDs

Trillium Rolls Out First Spirits-Based RTDs

Half a decade after wading into distilling, Massachusetts-based Trillium Brewing is diving into the ready-to-drink (RTD) canned cocktail segment.

Casamigos Launches RTD Margaritas

Casamigos Launches RTD Margaritas

The O.G. celebrity tequila has made its way into canned cocktails. George Clooney’s Casamigos announced today the launch of Casamigos Margaritas, its first ever ready-to-drink product.

Circana: Craft Losses Worsen as Summer Starts

Circana: Craft Losses Worsen as Summer Starts

Craft beer dollar (-9.4%) and case sales (-10.9%) straddled double-digit declines in the grocery channel for the four-week period (L4W) ending June 15, according to the most recent monthly report from market research firm Circana.

Insider’s Week in Beer: 🏀 An NBA Champion’s Party Foul

Insider’s Week in Beer: 🏀 An NBA Champion’s Party Foul

This week’s beer goes out to Gen Z. Look, I know I’ve been a bit hard on you folks lately … so you certainly deserve a nice cold bottle of beer (you know how those aluminum tariffs are these days). Although, let me know if you need help opening it … as the youngins on the NBA Champion OKLAHOMA CITY THUNDER had no issues bouncing the PACERS out of town, but they were subsequently thwarted by the French.