Circana: Voodoo Ranger Imperial IPA Now No. 1 Craft Beer in C-Stores; Sam Seasonal Passes Voodoo for No. 2 Spot in Grocery

Circana: Voodoo Ranger Imperial IPA Now No. 1 Craft Beer in C-Stores; Sam Seasonal Passes Voodoo for No. 2 Spot in Grocery

New Belgium’s Voodoo Ranger Imperial IPA (Voodoo Ranger) is now the No. 1 craft beer by dollar sales in the convenience channel, passing Molson Coors’ Blue Moon Belgian White (Blue Moon), according to data firm Circana’s monthly beer report. Voodoo Ranger has increased c-store dollar sales +14.8%, to more than $81 million year-to-date (YTD), ending November 5. The IPA now has 5.84% share of total craft beer dollar sales in the channel.

BeatBox, Flow Water Enter Five-Year Manufacturing Deal

BeatBox, Flow Water Enter Five-Year Manufacturing Deal

Flow Water is continuing to expand operations at its Aurora, Ontario, production facility while simultaneously seeking its divestiture, announcing today a five-year manufacturing partnership with alcoholic RTD party punch maker BeatBox Beverages set to kick off next summer. The deal, due to commence sometime between May and July 2024, marks Flow’s first move into beverage-alcohol… Read more »

Brewbound Podcast: Short’s Makes Room at the Inn

Brewbound Podcast: Short’s Makes Room at the Inn

Short’s Brewing CEO Scott Newman-Bale joins the Brewbound Podcast to discuss the Bellaire Inn, the brewery’s solution to the workforce housing crunch in its northern Michigan home. Thanks to the inn, Short’s was able to remain fully staffed through its busy summer season.

A-B US CMO Benoit Garbe to Resign

A-B US CMO Benoit Garbe to Resign

Anheuser-Busch InBev’s (A-B) U.S. chief marketing officer Benoit Garbe will resign at the end of the year, the company announced today. Garbe is departing to “embark on a new chapter in his career,” according to an A-B spokesperson.

Other Half to Acquire Young Lion’s Brewing Facility and Taproom

Other Half to Acquire Young Lion’s Brewing Facility and Taproom

Brooklyn-based Other Half Brewing Company has a deal to purchase Young Lion Brewing Company’s brewery and taproom in Canandaigua, New York, the companies announced today. The Young Lion brand and intellectual property was not included in the transaction.

Data: How A Diverse and Sober Gen Z Shops for BevAlc

Data: How A Diverse and Sober Gen Z Shops for BevAlc

Gen Z is pushing alcohol abstention to new record lows, according to a recent report from NIQ. But that doesn’t mean the youngest legal-age generation isn’t drinking— they’re just doing it differently, and in an era when there are more BevAlc (and replacement) options than ever.

Brewbound Live 2023: Enjoy Beer, Booch + Business Conversations at 3 Brewbound Live Parties

Brewbound Live 2023: Enjoy Beer, Booch + Business Conversations at 3 Brewbound Live Parties

We’re less than 30 days away from Brewbound Live! Industry leaders will gather for two days of business conversations, networking and relationship building on December 6 + 7. To foster networking time in a casual setting, we’re hosting three Brewbound Live parties filled with beer, booch and business conversations.

CPI: Beer Inflation Has ‘Reemerged’ This Fall

CPI: Beer Inflation Has ‘Reemerged’ This Fall

After a seven-month slowdown, beer inflation “has reemerged in the past three months,” Brewers Association (BA) chief economist Bart Watson wrote on Twitter/X, following the release of the October Consumer Price Index (CPI) from the U.S. Bureau of Labor Statistics (BLS).

Boston Beer to Launch Vodka-Based Hard Tea, Sun Cruiser

Boston Beer to Launch Vodka-Based Hard Tea, Sun Cruiser

Boston Beer Company has the No. 1 share of the hard tea segment with Twisted Tea, the more than 20-year-old flavored malt beverage brand that continues to record exponential growth in scans.

Heineken USA to Re-Up $100M Investment in Silver; On-Premise Focus for Dos Equis

Heineken USA to Re-Up $100M Investment in Silver; On-Premise Focus for Dos Equis

For its sophomore year, Heineken Silver will get another $100 million investment, Heineken USA leaders announced during the company’s annual business planning meeting. Heineken USA CEO Maggie Timoney shared the U.S. subsidiary of the Dutch brewing giant had learnings and has already “corrected” course for its low-cal, low-carb offering. In the 52 week-period ending September… Read more »