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Craft beer industry news.

ThirstyBear Releasing Tribute to Sourdough Bread Founder

Sourdough bread is about as San Francisco is it gets and ThirstyBear Organic Brewery pays tribute to the originator of this delectable fermented bread Isidore Boudin with the release of their latest limited-edition STAVE SERIES NO. 18: ISADORE’S TRANSFIGURATION.

Founders to Expand Distribution to Delaware in May

Founders to Expand Distribution to Delaware in May

Founders Brewing is broadening its footprint once again, today announcing plans to enter Delaware in early May. The company has inked an agreement Standard Distributing Company for coverage throughout the state.

Oskar Blues Brewery Gubna Imperial IPA Returns

Oskar Blues Brewery’s GUBNA Imperial IPA is back in the mix for year six with an emphasis on the sticky-icky and a hop punch-in-the-mouth.

Guinness Collaborating with Two Roads Brewing Company

Guinness & Co., based in Norwalk CT, and Two Roads Brewing Company, based in Stratford CT, today announce two small batch beers brewed in collaboration and to be released in May of 2017.

Lime-A-Rita Announces Brand Makeover Created By Women, For Women

Lime-A-Rita announced today that it will become the first brand in the Anheuser-Busch U.S. portfolio to market exclusively to women. Led by a team of female marketers, agency partners, and brewmasters, the brand is celebrating its fifth anniversary with a head to toe makeover including a new look and marketing campaign. The brand will also unveil five new flavors to the lineup this year.

Short’s Brewing Co. Heading to Indianapolis in April

Following on the heels of successful visits to key regions within their home state, Michigan, Short’s Brewing Company announces dates for an Indianapolis, Indiana Short’s on the Road Tour. Taking place April 4th – April 6th, the tour will bring Short’s team members including founder and CEO Joe Short to Indianapolis for three days of events.

Budweiser Announces Plan to Create Microgravity Beer for Mars

Budweiser, a leader in innovation, made its bold statement on Saturday, March 11, at the South by Southwest Interactive Festival to officially be the first beer on Mars. The South by Southwest Interactive Festival offers the perfect intersection of disruptive and aspirational brand-centric and tech-inspired conversations, making it the perfect touchpoint for the Bud on Mars unveil.

WSI Global Introduces ‘PackMate’

WSI Global, a leading manufacturer of finishing equipment for the carton converting, liquid packaging, and corrugated industries, announces PackMate, a simple, safe and effective way to put product into cases while keeping labor and set up times at a minimum.

Douglas Machine Launches TriVex SL with Flat Pack Capability

Douglas is excited to add flat pack capability to the TriVex SL. This top loader is designed to pack pouches in a standup configuration into retail ready display cases with 1 or 2 product facings

Avery Brewing Co. Renames Tequila Sour Beer, Sets April Release

Avery Brewing Company, a Boulder-based craft brewery and maker of White Rascal Belgian-Style White Ale, is thrilled to re-announce its 43rd “Barrel Aged Series” beer, formally named Tequilana. The new name of the tequila barrel-aged sour beer is Tequilacerbus.

Wisconsin Brewing Company to Scale Up UW-Madison Student-Crafted Beer

Six teams of students from the UW-Madison College of Agriculture & Life Sciences, Department of Food Science, had their craft beers judged by a panel of industry professionals. After weeks of experimentation under Professor Jim Steele and Hans Zoerb (Campus Craft Brewery), teams brewed an American Pale Ale within a set of standards determined by Wisconsin Brewing Company.

Australian Brewery’s Beer Coming to the U.S.

With interesting and unique notes of flavor that are well known across the range of carefully crafted beers from Australian Brewery, now has never been a better time for the American Craft Beer Scene.