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Craft beer industry news.

Insider’s Week in Beer: 👋 Send Your Wine Friends a Beer

Insider’s Week in Beer: 👋 Send Your Wine Friends a Beer

It’s amazing the effect that a week with 3 major beer industry conventions in a row has on the typical industry news cycle 🥴 (this just in – everyone needs a nap), so let’s go check in on our wine friends!

NBWA Panel: ‘Facts, Not Fearmongering’ Can Help Beer Beat Headwinds

NBWA Panel: ‘Facts, Not Fearmongering’ Can Help Beer Beat Headwinds

The beverage-alcohol industry has endured an “onslaught of negative news” about health concerns and alcohol consumption in 2025, Bernstein analyst Nadine Sarwat shared during a panel discussion this week at the National Beer Wholesalers Association’s (NBWA) Annual Convention in Las Vegas.

The Phony Negroni Built Its Brand In Bars, What’s Next?

The Phony Negroni Built Its Brand In Bars, What’s Next?

With nearly three million bottles sold in the past 12 months, the makers of the negroni alternative have made a name for themselves as a gold standard in non-alc alternatives, all while avoiding outside investment.

Kylie Jenner’s Sprinter Brand Raises $4M

Kylie Jenner’s Sprinter Brand Raises $4M

Vodka soda RTD Sprinter Spirits reported it had secured over $4 million in new investment as part of a $12 million round it is currently raising, per a Securities and Exchange (SEC) Form D filed on Friday.

Circana Weekly Scans: Green Shoots Burn Up as Bev-Alc Declines Accelerate

Circana Weekly Scans: Green Shoots Burn Up as Bev-Alc Declines Accelerate

Bev-alc off-premise sales were up slightly week-over-week (WoW) in the latest report from market research firm Circana. However, those gains were unable to stop an acceleration in year-over-year (YoY) declines, as even the “patches of green shoots” previously seen in the industry “have burnt up in the sea of red this week across all categories,” according to Circana EVP of BevAl, Scott Scanlon.