News

Craft beer industry news.

Heineken Launches Soccer-Themed Campaign

NEW YORK — Heineken, the world’s leading premium beer brand is, once again leveraging the excitement of its partnership with the UEFA Champions League to bring the most prestigious soccer club competition to adult fans, 21 and older, throughout the U.S. while driving traffic to retail and on-premise accounts via a proprietary Account Locator.

New Belgium to Continue Philanthropic Beer and Film Festival

FT. COLLINS, Colo. New Belgium Brewing, maker of Fat Tire Amber Ale and a wide variety of award-winning beers, is once again taking its beer-toting, film-traveling, nonprofit-benefiting show on the road and they just may be coming to a city near you! Clips is a national beer and film festival where guests can try beers… Read more »

Pyramid Alehouse Closes Its Doors in Sacramento

Pyramid Alehouse Closes Its Doors in Sacramento

Pyramid Breweries yesterday announced the closing of its Sacramento brewpub. One of the five Pyramid Alehouse brick-and-mortar operations owned by the Seattle-based brewery, it closed due to the declining economic climate in Sacramento, according to the company.

Mikkeller, ├ÿl Opening New Bar in N├©rrebro, Copenhagen

When the man behind the successful Danish microbrewery Mikkeller was a physics teacher at a Copenhagen high school, he taught two of his students to brew beer after school. Now the three of them have teamed up to open a world-class beer bar in N├©rrebro, Copenhagen. The two high school students Tore Gynther and Tobias… Read more »

Brewers Association Announces 2013 Beer Style Guidelines

BOULDER, CO – The Brewers Association (BA), the not-for-profit trade group dedicated to promoting and protecting America’s small and independent craft brewers, released its 2013 Beer Style Guidelines. Updated annually, this year’s version defines 142 styles of beer, up from 140 in 2012. Compiling the guidelines annually is a collaborative effort, and the 2013 version… Read more »

Port Brewing and The Lost Abbey Announce Two Hires

Port Brewing and The Lost Abbey Announce Two Hires

Port Brewing and The Lost Abbey, a brewing company based in San Marcos, Calif., announced today the hires of Frank Green III, on-premise sales manager, and Adam Martinez, media and marketing specialist.

Waterloo Brewing Co. Unveils Mix Packs

KITCHENER, Ontario — Waterloo Brewing Co., the craft brewing division of Brick Brewing Co. Limited (TSX: BRB), today unveiled the first of its new line of craft beer mix packs. These Small Batch Brews will feature two traditional Waterloo craft brews and one seasonal specialty.

Bigfoot Beverages to Distribute Pelican Brewing Company Beers

PACIFIC CITY, OR)— The Pelican Brewing Company has partnered with Bigfoot Beverages to distribute its brands throughout all areas Bigfoot distributes including Coos, Clark, Curry, Deschutes, Douglas, Harney, Jefferson, Lane, Lincoln and Linn counties. (View Bigfoot Beverage Coverage Map.) The Pelican has developed and grown a successful self-distribution network over the last several years in… Read more »

Inaugural North Carolina Beer Month Set for April 2013

RALEIGH, N.C. –– With the most breweries of any state south ofPennsylvania and east of Texas, North Carolina is truly the South’s beer stronghold. To celebrate the state’s craftsmanship and the destinations where it’s nurtured, breweries, hotels, restaurants and other businesses combine forces with the North Carolina Brewers Guild and North Carolina Division of Tourism… Read more »

Two Seasonal Releases Return at Fort Collins Brewery

FORT COLLINS, CO — The Fort Collins Brewery’s Maibock —rated 99 on ratebeer.com — returns for its yearly appearance after a customary aging time of 6+ months. FCB’s rendition of this traditional style, brewed for centuries in Germany for consumption at spring festivals, features a smooth malty flavor attained from rich malts that finishes with… Read more »

Celebrating Farmhouse-Style Beers, Saraveza Tavern to Host Festival

PORTLAND, Ore. — Farmhouse-style beers are among the most rustic and traditional ales of the farming regions of France and Belgium and until recently were virtually unknown in America. In recent years breweries of the Pacific NW have helped bring about the resurgence of these beers with traditional methods like using locally grown ingredients that… Read more »

Ballast Point Signs Multi-State Distribution Agreement with Wirtz Beverage Group

Ballast Point Signs Multi-State Distribution Agreement with Wirtz Beverage Group

Chalk up another win for Wirtz Beverage Group as it tries to establish a toehold in the Chicago craft scene. Ballast Point Brewing & Spirits announced yesterday that it will extend an existing distribution agreement with Wirtz to include two new markets: Illinois and Minnesota. Wirtz, which is headquartered in Chicago, currently operates distributorships in… Read more »

In Supermarkets, Cans Prove to Be Valuable Package for Craft

In Supermarkets, Cans Prove to Be Valuable Package for Craft

In supermarkets last year, craft breweries logged approximately $32.6 million from can sales alone—a 168 percent increase from 2011. The major players in craft’s boom played a significant role in this success, as explained by Dan Wandel, senior vice president of beverage alcohol client solutions for Symphony IRI, a Chicago-based market research firm.