Off-premise trends are looking “challenging” for craft beer, Brian “BK” Krueger and Dave Williams of Bump Williams Consulting (BWC), shared during a Brewers Association (BA) Collab Hour last week.
Ready-to-drink canned cocktails (RTDs) were a big winner on Drizly over Independence Day weekend (July 1-4), the alcohol e-commerce platform reported today.
IRI-defined ready-to-drink alcoholic beverages (RTDs) have recorded nearly $9 billion in sales over the last 52 weeks (ending June 5) in IRI tracked off-premise channels (multi-outlet plus convenience), according to the market research firm.
Retail sales of Molson Coors Beverage Company’s Topo Chico Hard Seltzer increased +67% year-over-year (YOY) in Q1 2022 compared to Q1 2021, according to the most recent “Beverage Bytes” retailer survey by Goldman Sachs analyst Bonnie Herzog.
The craft segment’s slide into the red in off-premise scan data against tough year-ago comps may not be a bad thing for craft brewers, according to Brewers Association (BA) chief economist Bart Watson.