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With a leadership team all well under two years on the job, it would be logical to view 2025 as a rebuilding year for Heineken-owned Lagunitas Brewing. But the Petaluma, California-headquartered brewery took distributor and retailer feedback to heart in the past year-plus, which drove Lagunitas to develop a 2025 plan that’s consistent, focused and hinges on collaboration with its partners.
Ninety-five percent of bev-alc brand launches fail, according to Gustavo Aguirre, VP of brand innovation at investment firm InvestBev. Aguirre spoke during BevNET’s Spirits Sunday event in Marina del Rey, California. Aguirre was joined by GHJ advisory partner Maria Pearman and 5:30 Somewhere founder Dale LeFlam.
RE: FRESH Radler, which began as class projects within the University of Wisconsin – Madison, is now in commercial production and available in stores. RE: FRESH is a blend of real grapefruit soda and a classic lager beer.
This month, Rogue releases 10 Hop IPA, an imperial IPA made with 10 varieties of hops grown at Rogue Farms in Independence, Oregon, including two new hops: Keven and Adair.
In an effort to further establish itself in the high end craft beer category, Kansas City’s Boulevard Brewing Co. will launch a new line of premium-priced beers in the third quarter of this year, Duvel USA executives told Brewbound.
In this edition of Press Clips: BrewDog revenues increase 55 percent in 2017; a federal judge rules against brewery to-go sales in Texas; two A-B High End craft breweries release Yankees and Nationals branded beers; and much more.
In the latest edition of Press Clips: Yuengling adds Golden Pilsner to its year-round lineup; Pabst launches new legacy brand offerings; fire shutters Rogue’s San Francisco pub; and more.
In this week’s edition of Last Call: Constellation Brands-owned Ballast Point announces plans to consolidate its operations in Miramar; Epic Brewing recalls a batch of beer; A-B releases its Bud Light “Dilly Dilly” ad; and more.
Independent craft breweries throughout the greater SF and Monterey Bay Areas are joining forces to create ten special beers in the spirit of local community and cooperation, and to celebrate the 10th SF Beer Week, February 9-18. The beers will debut at the SF Beer Week Opening Gala, Friday, February 9, at Pier 35 in SF — one of the very few places all ten will be poured.
MORGANTON, N.C. — Catawba Brewing Co. releases two new additions to their Specialty Series – both slated for 5-state distribution – with a Double-Release Party on Black Friday, November 24 at all locations. Keeping with Belgian tradition, LD’s Belgian Tripel (10.0% ABV) is named for a particular demonic spirit – in this case, the Pyatt… Read more »
MadTree Brewing is launching a new seasonal canned beer, Luna Lux white IPA, next week to complement Thundersnow and other traditional dark winter beers.
Strange Craft and Wit’s End Brewing Company will tap their collaboration Moving Day, an Imperial Session Belgian Pale Ale, to commemorate the combining of their brewhouses and tasting rooms.