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With a leadership team all well under two years on the job, it would be logical to view 2025 as a rebuilding year for Heineken-owned Lagunitas Brewing. But the Petaluma, California-headquartered brewery took distributor and retailer feedback to heart in the past year-plus, which drove Lagunitas to develop a 2025 plan that’s consistent, focused and hinges on collaboration with its partners.
Ninety-five percent of bev-alc brand launches fail, according to Gustavo Aguirre, VP of brand innovation at investment firm InvestBev. Aguirre spoke during BevNET’s Spirits Sunday event in Marina del Rey, California. Aguirre was joined by GHJ advisory partner Maria Pearman and 5:30 Somewhere founder Dale LeFlam.
Ecliptic Brewing is excited to launch their next Cosmic Collaboration: Ecliptic + Russian River Pinot Noir Barrel-Aged Belgian-Style Golden Ale. Due to release October 22nd in 500ml bottles and draft, the original beer was brewed in 2019 with Santa Rosa’s Russian River Brewing Company as part of Ecliptic’s “5 Years/5 Beers” series.
Urban South Brewery, the largest craft brewery in New Orleans, is excited to announce its plans to release more than 15 unique beers during the month of October.
Hard seltzers, a Michelob Ultra challenger and a strong push for cans were among the key takeaways from Heineken USA’s national sales meeting held virtually Thursday across three regions.
Boston Beer Company’s annual Great American Beer Festival brunch this year was, of course, physically distant. It was also less boozy than previous years. The latter point was on purpose. Among Boston Beer’s big innovations for 2021 are Samuel Adams Just the Haze IPA and Dogfish Head Lemon Quest, both non-alcoholic offerings.
Ecliptic Brewing, the North Portland brewery founded by Oregon beer icon, John Harris, is about to complete its seventh orbit around the sun. As is tradition for Ecliptic, the brewery will release a special anniversary beer- Seventh Orbit: Raspberry Golden Ale with Chocolate – on October 16th.
As heard through the coconut wireless, Maui Brewing Company will launch its final limited release beer of 2020, Coconut Wireless Nitro Cream Ale this Thursday.
MiddleCoast Brewing Company has extended the summer of hard seltzer into the winter. MiddleCoast is pleased to offer a Peppermint Bark and Ginger Snap hard seltzer variety 6 pack.
Framingham-based Springdale Beer Co. and Somerville’s Union Square Donuts have teamed up to create a limited-edition collaboration beer and collaboration donut. The beer will be released Friday, October 9th at the Jack’s Abby Beer Hall, with accompanying events surrounding the release over the following week.
The priorities for Brewery Ommegang in 2021 look a lot different than the Belgian-inspired beers for which the Cooperstown, New York-based craft brewery is most known. Those priorities include the Neon family of IPAs, a nationwide relaunch of Idyll Days Pilsner and an old favorite in a new package, Three Philosophers cans.
After a year of trial and research, Longmont, Colorado-based Bootstrap Brewing will launch its first non-alcoholic offering, Strapless IPA, the company announced yesterday.
The month of August was Boulevard Brewing Company’s “single best month ever,” even with the the company’s on-premise business cut in half, Duvel USA president Jeff Krum told Brewbound. In August, Boulevard shipped 19,000 barrels of product, which Duvel USA VP of sales Bobby Dykstra said was tied for the company’s biggest volume month ever, “but in revenue, blew past any month in our history.”
Anheuser-Busch InBev is cashing in on the popularity of its Michelob Ultra beer brand and launching Michelob Ultra Organic Seltzer, expanding its core portfolio to six hard seltzers, the company announced today.
Local craft distillery 503 Distilling has announced a partnership with The Sons of Smokey, a 501c3 charity that focuses on trail cleanup across the U.S. in conjunction with The Gambler 500 Rally.
After a well-received launch, Harpoon Brewery will stagger sales of its seasonal collaboration variety pack with Dunkin’ Donuts, due to a short supply of cans. “Demand for this package has significantly exceeded expectations,” Dan Kenary, CEO of Harpoon’s parent company, Mass. Bay Brewing Company, told Brewbound.