Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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The YTD 2026 Beverage Performance report from 3 Tier Beverages highlights a market undergoing a meaningful recalibration, with modest top-line declines masking significant structural shifts.
The Q1 2026 Supply Chain Snapshot dives into the critical inputs shaping beverage production – grains, hops, glass, sweeteners, packaging, and freight – highlighting where supply is abundant, where pricing remains stubbornly high, and where policy or geopolitical shifts could quickly alter the equation.
In the December 2025 Brewbound Quarterly On-Premise Report, NIQ data reveals a market where growth is increasingly concentrated in specific outlets, formats, and styles, while once-reliable channels quietly lose ground.
Dollar sales of craft beer declined -4.2%, to more than $596.2 million, year-to-date (YTD) through February 23 in off-premise retailers tracked by market research firm Circana.
Domestic beer shipments are off to a rough start in 2025. U.S. beer shipments declined -8.7% year-over-year (YoY) in January 2025, as brewers shipped 10.55 million barrels, according to estimates of domestic tax paid shipments from the Alcohol and Tobacco Tax and Trade Bureau (TTB), shared by the Beer Institute (BI). The decline amounted to more than 1 million fewer barrels being shipped YoY.
2025 kicked off with cautious optimism for the beer category, but that has been quickly subdued after a disappointing February and Super Bowl performance, according to Bump Williams Consulting’s (BWC) monthly report, citing NIQ off-premise data (total U.S. xAOC + liquor + convenience) through mid-February.
Distributor sentiment cratered in February 2025, with the National Beer Wholesalers Association’s (NBWA) Beer Purchasers’ Index (BPI) survey recording a 14-point, year-over-year (YoY) decline to an index of 35.
In the first installment of 2025, 3 Tier consultants Danelle Kosmal and Devon Hevener share a trio of insights on industry growth, and accompanying downward trends, with NIQ off-premise data through January 25. Hot topics include high ABV beer and beyond, craft beer 6-packs and hard cider.
Maryland lawmakers are considering a bill that would expand beer and wine sales licenses to the state’s grocery, convenience, mass retail and warehouse stores. However, House Bill 1379 “faced tough questioning in committee and faces a tough road to passage in the House,” Maryland Matters reported, citing a nearly three-hour debate over it last week.
Beer category dollar sales were roughly flat (-0.3%) to start the year at off-premise retailers tracked by market research firm Circana. Sales reached $2.854 billion at multi-outlet grocery, mass retail and convenience stores (MULO+C) in the first four weeks of 2025, through January 26.
The beverage industry is facing new supply chain pressures in 2025, with tariffs, rising costs, and shifting trade policies affecting key ingredients and materials. Agrowgate’s latest report provides insights into these challenges and what they mean for brewers and beverage producers. Learn how to adapt and stay ahead in an evolving market.
Despite inflationary concerns, consumers continue to spend money in the on-premise, according to a recent report from the Bank of America Institute.
Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
Beer continued to outpace other beverage-alcohol categories in Consumer Price Index (CPI) increases to start the year, according to the U.S. Bureau of Labor Statistics’ (BLS) January 2025 report.
Just like the Kansas City Chiefs, draft beer also took an L in Super Bowl LIX. Draft beer volume declined -4.6% nationwide on Super Bowl Sunday, according to on-premise insights firm BeerBoard.
Craft’s rolling four-week losses improved to start 2025, according to the most recent report from market research firm Circana. The segment’s off-premise dollar sales declined -3.1% and volume, measured in case sales, declined -4.6% in the four-week period ending January 26 (L4W) at multi-outlet grocery, mass retail and convenience stores (MULO+C). That marked an improvement over the prior four-week period (through December 29, 2024), when craft dollars declined -5.1% and volume declined -6.5%.
The beer industry has a data problem, and it’s not gloomy scans – it’s what data the industry is paying attention to (and not), and the assumptions being made, according to Lester Jones, chief economist and VP of analytics at the National Beer Wholesalers Association.
