Craft brewers who care about providing innovative benefits, competitive compensation, and tools for employee engagement might consider employee ownership as a part of a strategy to achieve these goals. Employee ownership provides a way for the current owners to sell their shares and also to create a unique employee benefit whose value is tied directly to the success of the business.
In this article, we’ll look at three steps you can take right now to keep more cash in your bank account so that you can ride out these rough seas. This information will help you survive now and thrive when the crisis subsides. And subside it will.
Planning and re-forecasting during these strange days will be an essential survival skill. In this article, we’ll review a financial re-forecasting template you can use to model out extreme changes in brewery sales, margins and cash flows.
CODO Design looks at how to roll out a rebrand in the latest installment of Brewbound Voices.
CODO Design evaluates evolution versus revolution when rebranding in the latest installment of Brewbound Voices.
CODO Design breaks down the vocabulary of a rebrand versus a brand refresh, the value of a rebrand and more in this installment of Brewbound Voices.
CODO Design has released new book titled Craft Beer, Rebranded, and the firm is sharing excerpts from the book, as well as its companion workbook to help breweries rebrand (should they be considering it).
Dave Marliave of Flat Tail Brewing Co. was at the Great American Beer Festival when he learned his brewery had just won a gold medal. “I would say I was speechless,” Marliave recalled. “But the reaction was quite the opposite. I jumped out of my chair and tried to stop crying before I got to the stage.”
At this year’s Craft Beer Conference, Bart Watson’s message to attendees was clear: The craft beer industry is entering a maturation period. Growth in the craft sector, while still present, has slowed, and the industry’s“new normal,” is setting in.