The Yuengling Company launched draft in Illinois on January 27, the eighth expansion state for the Pennsylvania brewery’s joint venture with Molson Coors.

Beer continued to outpace other beverage-alcohol categories in Consumer Price Index (CPI) increases to start the year, according to the U.S. Bureau of Labor Statistics’ (BLS) January 2025 report.

Molson Coors Beverage Company’s overall business remained in the red as the company closed its 2024 fiscal year. However, the fourth quarter showed improvement over the double-digit declines reported in Q3, and leadership is confident the company can return to growth in 2025, according to Molson Coors’ earnings call today with investors and analysts.

Just like the Kansas City Chiefs, draft beer also took an L in Super Bowl LIX. Draft beer volume declined -4.6% nationwide on Super Bowl Sunday, according to on-premise insights firm BeerBoard.

2025 marks a milestone year for Lawson’s Finest Liquids and its flagship Sip of Sunshine IPA. How will the Vermont craft brewery celebrate a decade of Sip of Sunshine IPA? CEO Adeline Druart shares details on the latest Brewbound Podcast.

Southern Glazer’s Wine & Spirits (SGWS) has consistently charged independent retailers as much as 12% to 67% more than national and regional chains for the same products, according to newly unsealed redactions in the Federal Trade Commission’s (FTC) price discrimination case against the distributor.

Actress and singer Hailee Steinfeld is the latest celebrity seeking to make a splash in the crowded ready-to-drink cocktail space, announcing today the launch of Angel Margarita in partnership with Jordi Zindel and Rodrigo Hernandez of Premium Beers Group.

Tilray Ceases Large-Scale Production at Revolver; Boston Beer Boosts Executive Pay +3%-8%; DISCUS: 2024 Spirit Sales Flat; People Moves at the BA and Mass Brewers Guild; Circana: Bev-Alc in Red Ahead of Super Bowl; ‘We’re Confusing the Hell Out of Shoppers.’

Tilray Brands is moving large-scale production from Revolver Brewing’s facility in Granbury, Texas, to other facilities, the company confirmed in a statement to Brewbound. Revolver’s Texas location “will continue to operate, focusing on unique and innovative brews, and the taproom will remain open.”

The Distilled Spirits Council of the United States (DISCUS) in its annual economic briefing on Tuesday warned that the declining U.S. spirits market will likely continue to face challenges for the foreseeable future.

Boston Beer Company executives will receive raises between +3% and +8%, 95% of their allocated bonus pool in 2025, and restricted stock units (RSUs) according to an 8-K form filed with the U.S. Securities and Exchange Commission on February 11.

American bev-alc suppliers are still in the crosshairs of a trade war. On Sunday, President Donald Trump reignited trade tensions with the European Union, threatening to bring back policies that hit American spirits exports hard in his first term.

Craft’s rolling four-week losses improved to start 2025, according to the most recent report from market research firm Circana. The segment’s off-premise dollar sales declined -3.1% and volume, measured in case sales, declined -4.6% in the four-week period ending January 26 (L4W) at multi-outlet grocery, mass retail and convenience stores (MULO+C). That marked an improvement over the prior four-week period (through December 29, 2024), when craft dollars declined -5.1% and volume declined -6.5%.

Non-alcoholic beer maker Athletic Brewing Company has struck a multi-year sponsorship deal with Live Nation to make its beer available in 117 concert venues and at four major music festivals.