Branding Checkup: Boulevard Brewing Refreshes Its Look

Branding Checkup: Boulevard Brewing Refreshes Its Look

It’s been nearly 16 years since Boulevard Brewing altered its appearance, but in an effort to appeal to more consumers in more places, the Kansas City-based brewery is now beginning to test new packaging designs. Over the next several months, the company plans to introduce new labels, designed in partnership with Helms Workshop, a Texas-based strategic design studio that has worked with beverage clients like Austin Beerworks, Spencer Trappist Brewery and Southern Comfort.

Oskar Blues Aims For National Distribution by Early 2016

Oskar Blues Aims For National Distribution by Early 2016

Oskar Blues is now nearly national. The Colorado-headquartered craft brewery today announced expanded distribution in Mississippi and Utah, bringing the total number of states where it sells beer to 46. The company has signed with four distributors in Mississippi — Clark Beverage Group, Stokes Distributing Company, Capital City Beverage and FEB Distributing — and M&M Distributing (part of Admiral Beverage) in Utah.

Red Robin CMO Discusses Craft Purchasing Strategy, FDA Menu Labeling Rules

Red Robin CMO Discusses Craft Purchasing Strategy, FDA Menu Labeling Rules

Casual burger chain Red Robin is beefing up its beer program, installing more tap lines and remodeling all locations with a new “gourmet burgers and brews” logo on the outside of its restaurants. To help bolster its reputation as a craft-savvy chain, Red Robin inked a three-year sponsorship of the Brewers Association-run Great American Beer… Read more »

Reyes Holdings to Extend Distribution Agreement with Coca-Cola

Reyes Holdings to Extend Distribution Agreement with Coca-Cola

Coca-Cola Company today signed a letter of intent with Great Lakes Coca-Cola Distribution L.L.C., a wholly-owned subsidiary of Reyes Holdings, granting the company exclusive rights to sell and distribute Coca-Cola products in four new states.

Wirtz Beverage Merges With New York Distributor

Wirtz Beverage Merges With New York Distributor

Consolidation in the wholesaling business continued today when two prominent multi-state distributors of beer, wine and spirits — Chicago-based Wirtz Beverage Group and New York-based Charmer Sunbelt Group — announced a merger and the creation of a jointly owned venture, Breakthru Beverage Group. The two companies have signed an agreement that will combine their beverage alcohol operations into a new entity and simultaneously create the second-largest distributor of beer, wine and spirits in the U.S., with sales of more than $6 billion annually, behind Southern Wine & Spirits.

Brew Talks Travels to Los Angeles on Nov. 3

Brew Talks Travels to Los Angeles on Nov. 3

Brewbound is pleased to announce that Brew Talks — a traveling meetup for beer industry professionals — will make its final stop of 2015 in Los Angeles next month. The event, taking place at Golden Road Brewing (5410 W. San Fernando Rd., Los Angeles, CA), will feature two discussions with brewery co-founder Meg Gill and Brian Mulvaney, the senior vice president of Bank of America’s beverage group.

Boulevard Brewing to Expand Footprint in 2016

Boulevard Brewing to Expand Footprint in 2016

Boulevard Brewing today announced it would expand distribution to Arizona and Kentucky, inking deals with two wholesalers — Arizona’s Hensley Beverage Company and Kentucky’s Beer House Distributors.

Ballast Point Prepares for IPO

Ballast Point Prepares for IPO

Ballast Point Brewing & Spirits, Inc. today filed a form S-1 with the United States Securities and Exchange Commission (SEC), indicating its intent to become a publicly traded company. The initial public offering (IPO) is valued at $172.5 million, according to filings, and underwriters include Goldman, Sachs & Co., Morgan Stanley, Baird, BMO Capital, Cowen and Company and Nomura. Ballast Point’s proposed NASDAQ Global Select Market symbol is “PINT.”

Pike Brewing Founders Sell Minority Stake

Pike Brewing Founders Sell Minority Stake

In the acquisition age, few craft brewery founders are “selling in.” But that’s exactly the route Charles and Rose Ann Finkel, the founders of Seattle-based Pike Place Brewing, have taken. The company today announced the sale of a “significant minority” stake to three key employees: Drew Gillespie, Vice President Operations; Patti Baker, Vice President Controller; and Gary Marx, Executive Chef.

Craft Brew Alliance Looks to Local for Growth in 2016

Craft Brew Alliance Looks to Local for Growth in 2016

In an effort to keep up with the growing consumer desire for local craft brands, executives from Craft Brew Alliance stressed the importance of their 2016 regional strategy during the company’s annual national CBA-Con meeting with Anheuser-Busch InBev wholesalers, held on Wednesday in Las Vegas.

Apply NOW for Startup Brewery Challenge 5 at Brewbound Session Winter ‘15

Apply NOW for Startup Brewery Challenge 5 at Brewbound Session Winter ‘15

The 5th edition of the Startup Brewery Challenge, Brewbound’s one of kind business pitch competition for emerging craft brands, will return to the upcoming Brewbound Session, taking place on Dec. 3 in San Diego, Calif. Presented by Craft Brew Alliance, the Startup Brewery Challenge gives U.S. craft breweries who have been on the market for less than two years a chance to show off their business plans, sample one core product offering and receive immediate feedback from a panel of five expert judges.

Brewbound Voices: Preparing Your Brewery for a Successful Sale and Future

Brewbound Voices: Preparing Your Brewery for a Successful Sale and Future

Recently, some of the biggest headlines in the craft beer industry haven’t been about the beer; they have been about the mergers and acquisitions of the brewers of the beer. With the increased frequency of craft brewery transactions, owners should be thinking about what the future holds for their business (and what could be their most valuable asset). That future may include a transition to a family member, selling only a part of the business in order to fund growth or to allow owners to take some chips off the table or, in the right circumstances, to sell the entire business. Even if you have no immediate plans or desire to sell or transition your business, these tips will help you position your business so that you can take advantage of opportunities and respond to challenges that cause you to rethink your plans.

Introducing Brewbound Voices

Introducing Brewbound Voices

In an effort to continue providing our audience with valuable insight in areas like finance, investment, branding, marketing, sales, and distribution, we’re excited to introduce “Brewbound Voices,” an avenue for experts to contribute their knowledge to our readership. Kicking off the initiative is Mike McCann, the chairman of Kansas-City-based law firm Spencer Fane’s corporate practice group.

A-B InBev Reaches Tentative Takeover Agreement with SABMiller, Extends PUSU Deadline

A-B InBev Reaches Tentative Takeover Agreement with SABMiller, Extends PUSU Deadline

Anheuser-Busch InBev and SABMiller are one step closer to making history after tentatively agreeing to a merger worth nearly $104 billion, a deal that would be the largest takeover in U.K. history. In a press statement, Anheuser-Busch InBev said Tuesday that it reached an agreement, in principle, to acquire a majority of the London-based SABMiller for 44 pounds a share.