Skip to main content
  • BevNET
  • Nosh
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Features

  • Brewbound Live: Dec. 9+10
  • Award Nominations
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Distribution
  • Data
  • M&A
  • New Products
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • All Videos
  • Newsletter
    back
    • Free Sign Up
    • View Archive
  • Submit
    back
    • Submit News
    • Brewbound 2026 Awards
      Submit Your Nominations
    • Annual CPG Awards
      Submit Your Nominations
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • Brewbound Live: Dec. 9+10
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

The Only Kiwi Beer Available in America Arrives This Year

Promoted post by Mad Whale Islands USA

Nov. 12, 2025 at 4:01 am

XLinkedInRedditFacebookEmail
Report Press Release
craftbeer New Zealand importedbeerHelleslager NewZealandbeerNZrugbymiddleearthallblack
Beer CompaniesSpirits Companies
Listen to this article
: / :
  • image-01
  • image-02
  • image-03
  • image-04

Brewed in the same breathtaking landscapes that inspired The Lord of the Rings, Mad Whale Beer Co's New Zealand Helles Lager carries the spirit of adventure in every sip.

Auckland, New Zealand—Mad Whale Beer Company is set to make its U.S. debut this holiday season with its New Zealand Helles Lager, one of the only imported beers from New Zealand available in the American market.

The Mad Whale Islands Company was founded by two seasoned New Zealand wine veterans, Grant Humphrey and Ross Burney, together with long-time American beverage executive Steve Almaraz. United by a shared love of New Zealand and decades of industry expertise, the team's mission is to craft innovative beverages that showcase the best of the country's pristine resources.

"We're thrilled to bring our unique New Zealand Lager to the U.S.," says USA President Steve Almaraz. "Brewed with premium, locally sourced ingredients and signature New Zealand Motueka hops, it delivers a light tropical aroma and a smooth, flavorful premium Lager profile."

The beer's bold black-and-white branding draws inspiration from New Zealand's world-famous All Blacks Rugby team and proudly features the Southern Cross stars from the national flag. Mad Whale Brewing Company's Helles Lager will launch in convenient 4-packs in select California markets by the end of the year. Beer lovers seeking something rare, smooth, and distinctly New Zealand should be very excited and they don't have to go to Middle-earth to find it!

For More Information:
Learn More

Industry Marketplace

Contract Brewing Available

Contract Brewing Available

  • View All
  • Post a Listing

Latest News

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items

NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items

SPONSORED POST
Hop Water: What Breweries Should Consider Before Scaling Up

Hop Water: What Breweries Should Consider Before Scaling Up

Featured Jobs

Brewing Roles @ Asahi Beer USA - Asahi Beer USA

Brewing Roles @ Asahi Beer USA - Asahi Beer USA

Head Brewer - The Beer'd Brewing Company

Head Brewer - The Beer'd Brewing Company

Brewing Specialist - Overnight - Prost Brewing Co.

Brewing Specialist - Overnight - Prost Brewing Co....

Head Brewer - The Station Brewing Company

Head Brewer - The Station Brewing Company

Regional Sales Representative - New Trail Brewing Co.

Regional Sales Representative - New Trail Brewing ...

Pittsburgh Sales Representative - Cinderlands Beer Co.

Pittsburgh Sales Representative - Cinderlands Beer...

  • View All Jobs
  • Post a Job

Additional News

Dive Into Innovation With BevNET CPG Media’s Interactive Launch Explorer

Dive Into Innovation With BevNET CPG Media’s Interactive Launch Explorer

Beer Loses Summer Traction as Bev-Alc Slump Deepens in Weekly NIQ Off-Premise Scans

Beer Loses Summer Traction as Bev-Alc Slump Deepens in Weekly NIQ Off-Premise Scans

Brewbound Podcast: Do We Need Another NA Version of a Legacy Beer Brand?

Brewbound Podcast: Do We Need Another NA Version of a Legacy Beer Brand?

Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More

Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More

Jobs in the Beer Industry

  1. Brewing Roles @ Asahi Beer USA - Asahi Beer USA - Asahi Beer USA
  2. Packaging Specialist - Cerebral Brewing - Cerebral Brewing
  3. Territory Manager - Paradox Brewery - Paradox Brewery
  4. Brewhouse & Cellar Technician - Odell Brewing Company - Odell Brewing Company
  5. Director of Marketing & Brand Strategy - Schilling Beer Company - Schilling Beer Company
  6. Head Brewer - The Station Brewing Company - The Station Brewing Company
  7. Brewer - WeldWerks Brewing Co. - WeldWerks Brewing Co.
  • View All Jobs
  • Post a Job

Promoted PR Posts

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

Tennessee Brew Works Announces Grand Opening of the Lenoir City Barrel House

Tennessee Brew Works Announces Grand Opening of the Lenoir City Barrel House

Hyde's Hail Mary Expands Into New York Cannabis Market Through Statewide Partnership with MOOV Distribution

Hyde's Hail Mary Expands Into New York Cannabis Market Through Statewide Partnership with MOOV Distribution

FORM Launches AI POSM Recognition, Giving Food & Beverage Brands Instant Visibility Into In-Store Displays and Promotions

FORM Launches AI POSM Recognition, Giving Food & Beverage Brands Instant Visibility Into In-Store Displays and Promotions

Revello Modern Mixers Launches Across Florida with Southern Glazer’s, Introducing a New Standard for Mixers

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. Perfect Plain Brewing Releases FestBier, a Traditional German-Style Lager
  2. Urban South Brewery Announces the Return of Oktoberfest Märzen Lager
  3. Nod Hill Brewery Installs New BrauKon Brewhouse, Marking Next Chapter for Connecticut Brewery as Wholesale Business Grows
  4. Lakewood Brewing Toasts Fourteen Years on Tap with Anniversary Bash
  5. Ghost Face Joins Angry Orchard’s Limited-Edition Thriller Variety Pack in New Scream Franchise Collaboration
  1. Great Lakes Bets on Seasonal Variety Packs to Fuel 2026 Growth
  2. Dive Into Innovation With BevNET CPG Media’s Interactive Launch Explorer
  3. Beer Loses Summer Traction as Bev-Alc Slump Deepens in Weekly NIQ Off-Premise Scans
  4. Brewbound Podcast: Do We Need Another NA Version of a Legacy Beer Brand?
  5. Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More
  1. RTDs Deliver 38% of Bev-Alc Innovation Dollars from Just 22% of Items
  2. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  3. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  4. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  5. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  6. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  7. High-ABV RTDs Are On The Rise, But They’re More Than Buzz For Your Buck
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos
BevNET CPG Media Logo

Brewbound is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase