The Bruery Celebrates 14 Years; Focuses on Building Experiences For DTC Consumers

The Bruery Celebrates 14 Years; Focuses on Building Experiences For DTC Consumers

This weekend marks the 14th anniversary of The Bruery. The Orange County craft brewery will celebrate with a big ticket ($120) event, The Bruery’s 14th Anniversary Invitation Festival, which officially kicks off Saturday with unlimited pours from more than 70 craft breweries, wineries, cideries and meaderies.

Craft Standard Cocktail Mix Kegs Attempt to Take Draft Cocktails to the Next Level

Craft Standard Cocktail Mix Kegs Attempt to Take Draft Cocktails to the Next Level

Keeping up with consumer trends, twin brothers and business partners Don and William Ray shifted service at the nightclub and bars they owned in Fayetteville, Arkansas, to focus on craft cocktails made by hand. However, the cavernous rooms and massive bars were built to accommodate far more people than a typical intimate cocktail lounge, overwhelming bartenders and slowing down service time.

ELIQS Closes $5.7M Seed Round, Extends Platform to Web3, Brand Incubation

ELIQS Closes $5.7M Seed Round, Extends Platform to Web3, Brand Incubation

Barrel Labs, the newly formed parent company of DTC customizable beverage brand ELIQS, announced on Wednesday it has closed a $5.7 million seed round that will support its expansion into three business platforms intended to help it become a “customization platform for the entire beverage industry.”

Brewers Association Publishes Guide to Addressing Reproductive Rights Following Overturning of Roe v. Wade

Brewers Association Publishes Guide to Addressing Reproductive Rights Following Overturning of Roe v. Wade

Following the U.S. Supreme Court’s ruling on Dobbs vs. Jackson Women’s Health Organization in June – which overturned Roe vs. Wade, triggering a domino effect that could limit access to abortion and other reproductive care procedures in nearly two dozen states – the Brewers Association (BA) has published a guide to help its members navigate the healthcare ramifications in affected states and support employees.

Haus To Shut Down, Seeks Buyer After Investor Pulls Out

Haus To Shut Down, Seeks Buyer After Investor Pulls Out

Haus, a California-based maker of low-ABV aperitifs, is winding down its business and seeking a buyer after the lead investor in its Series A round dropped out during the closing process, leaving the company without the necessary cash on hand to continue operations.

IRI: Inflation and COVID Mean More Drinking at Home

IRI: Inflation and COVID Mean More Drinking at Home

At-home drinking is here to stay, according to a new report from IRI Beverage Alcohol Research. With inflation concerns and on-premise challenges, consumers are opting to indulge at home – and these conditions are impacting growth opportunities, putting a premium on innovation and affecting everything from e-commerce strategy to packaging and premiumization.