Brewbound ICYMI: A Tale of 2 Market Expansions
This week, we have a tale of two market expansions and one is off to either a great start (selling more beer than expected) or a rough one (running into out of stocks), depending on your perspective.
News
Craft beer industry news.
Award-Winning FÜL Beverages Now Available in Six Midwestern States
FÜL Beverages, a smarter alternative to “quench any thirst any time” while at the same time giving your body exactly what it needs to relax, recover, or simply enjoy, announced that its products will be distributed in 130 Meijer stores across Michigan plus five other midwestern states.
WISEACRE Brewing Company Expands Distribution to Wisconsin
WISEACRE Brewing Company launches statewide distribution in Wisconsin via Beechwood Distributing. Two of the Memphis-based brewery’s year-round beers – Gotta Get Up to Get Down Coffee Milk Stout, and the Great American Beer Festival Bronze Medal-winning Tiny Bomb Pilsner – will be available, along with Seasonal and Specialty Releases, in Total Wine and Whole Foods stores across Wisconsin, along with many other better beer stores, bars, and restaurants.
805 Beer Debuts Trailer for Documentary Film: “Inverted Perspective: The Vicki Golden Story”
805 Beer unveiled the trailer for Inverted Perspective, a new full-length documentary that follows the journey of professional freestyle motocross champion Vicki Golden.
Block 15 Brewing Celebrates Its 15th Anniversary in Corvallis Oregon on April 22nd
Corvallis, Oregon’s Block 15 Brewing, is excited to announce its 15th Anniversary Celebration this April, along with three special collaboration beers releasing at The 15th Anniversary: Past, Present, and Future Fest.
Heritage Barbecue & Beer Co. Now Open in Oceanside, Calif.
Heritage Barbecue & Beer Co. is now open in Oceanside, Calif.!
Breaking: New Belgium to Acquire Constellation Brands’ Production Facility in Daleville, Virginia; Will Add 125K Barrels of Capacity for Voodoo Ranger
Expect more Voodoo Ranger beers to flood the market. New Belgium Brewing has struck an agreement to acquire the Daleville, Virginia-based production facility Constellation Brands built in 2017.
Sockeye Brewing Announces Grand Opening Celebration for Second Location
Sockeye Brewing, Idaho’s award-winning craft brewery, is set to hold a Grand Opening celebration for its second location, Sockeye Alehouse.
Knee Deep Brewing Company Announces Launch of This Year’s Perfect Fit IPA
This year’s Perfect Fit will be a classic west coast IPA with Cascade hops, 5.5 ABV, and an IBU of 30. Knee Deep is making 30 barrels this time around in anticipation of the demand. The company will be donating a portion of proceeds to The Michael Ziegler PRIDE Industries Foundation, which provides programs to help people with disabilities, veterans, and foster youth become job-ready, and to Autism Rocks, a local foundation promoting acceptance and inclusion of neurodiversity in schools, communities, and workplaces.
Brewbound Podcast: Live From the California Craft Beer Summit
The Brewbound team reports live from the California Craft Beer Summit in Sacramento. The team discusses early takeaways from the first major meeting of California’s craft brewers since 2019, including thoughts on David Walker of Firestone Walker’s optimism for craft beer, Brewers Association chief economist Bart Watson’s early production data and much more.
10 Barrel Brewing Partners with Poler to Launch Camp Vibes Collection, Available Now
10 Barrel Brewing, Oregon’s most awarded craft brewery, and Poler, a leading outdoor gear and apparel brand, have teamed up to create a limited-edition outdoor gear collection and new beer, Camp Vibes.
Fan-Favorite LolliHop Becomes First Year-Round Double IPA for Tröegs
Tröegs Independent Brewing announces that LolliHop Double IPA has joined its year-round lineup of beers alongside Perpetual IPA, Pennsylvania’s best-selling IPA, and the award-winning Troegenator Double Bock.
Columbia Ends Membership in NBWA Following Organization’s Brief Supporting Olympic Eagle
Columbia Distributing, one of the National Beer Wholesalers Association’s (NBWA) largest members, has resigned from the trade group “effective immediately.”
Brew Talks Speaker Announcement: Leaders from Dogfish Head, Athletic & Greater Good Explore Craft’s Growth Drivers on Opposite Ends of the ABV Spectrum
Leaders from Dogfish Head, Athletic Brewing and Greater Good Imperial Brewing Company will examine the growing demand for higher ABV products and non-alcoholic beers during Brewbound’s first Brew Talks conversation of 2023.