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Craft beer industry news.

Anheuser-Busch Releases 2 New Bud Light Ads

Bud Light’s campaign “Famous Among Friends” aims to bring friends, new and old, together over a crisp, refreshing Bud Light. The brand’s two newest advertisements, “The Hero’s Return” and “Supplies”, expand on the campaign to show that good friends are always willing to go to great lengths for Bud Light.

Brew Talks NBWA 2017: Reaching Generation Z and the Amazon Effect (Video)

Brew Talks NBWA 2017: Reaching Generation Z and the Amazon Effect (Video)

Generation Z is coming, and brewers and wholesalers need to figure out to speak to the next group of legal drinking age consumers, Pabst Brewing Company CEO Simon Thorpe told an audience of beer industry professionals during a Brew Talks meetup last week in Las Vegas.