Boston Beer Company - Samuel Adams

The 14,000 sq. ft. Samuel Adams Taproom has been a couple of years in the offing, located about 20 yards from the statue of the beer brand’s namesake, a Founding Father and revolutionary. Historic ground, indeed, but also a bit of a cursed location for previous tenants.

For decades, professional sports sponsorships were the domain of the biggest beer companies, and in 2020, that’s mostly still the case. However, craft brewers have been making inroads.

Dogfish Head Craft Brewery is excited to announce its collection of off-centered ales is in route to the great state of North Dakota.

Hard seltzer is not a fad; it’s a category, Brandy Rand, the COO of market research firm IWSR, declared today during Beer Business Daily’s Beer Industry Summit in Palm Beach, Florida.

Boston Beer Company has reformulated yet another of its top offerings. The company announced today the reformulation of its Samuel Adams Cold Snap spring seasonal release. The recipe tweak follows changes made last year to the formulas for Samuel Adams Summer Ale and every Truly Hard Seltzer flavor.

Calling all beer drinkers, running enthusiasts and those off-centered folks seeking a healthy balance of work and play in their day-to-day lives –Dogfish Head Craft Brewery is launching a one-of-a-kind, online run club.

Brewbound readers in 2019 gravitated to stories about major craft brewery mergers and acquisitions, hard seltzer launches and reformulations, lawsuits and distribution disputes and brewery closures. The announcement of the $300 million merger between Boston Beer Company and Dogfish Head set the stage for a busy year of M&A activity, as many craft brewers began to form partnerships to weather a more tumultuous competitive marketplace.

Alabama’s Straight to Ale and Druid City Brewing merge. Truly Hard Seltzer will be offered on American Airlines flights. Kombucha brewer Local Roots acquires Latitude 33’s production facility. Anheuser-Busch InBev returns as official beer sponsor of the NHL and launches larger partnership with the NBA’s Brooklyn Nets.

The tidal wave of hard seltzers shows no signs of slowing down, market research firm Nielsen’s beverage alcohol practice team shared Thursday during the Brewbound Live business conference in Santa Monica.

Since the day its doors opened nearly 25 years ago,Dogfish Head Craft Brewery has prided itself on creating innovative, well-differentiated beers and spirits. In 2020, it is doubling down on its off-beat approach to liquid artistry with plans to release more than 160 unique products.

Former Boston Beer CMO joins Courvoisier. Jester King head brewer departs to start new brewing project in Chicago. Lawson’s Finest Liquids hires first marketing director.

Samuel Adams, one of the leading independent, American brewers that pioneered the craft beer revolution, introduces “Toast Someone,” tapping America’s leading comics to encourage drinkers everywhere to share their appreciation for someone who has made a meaningful impact on their life by raising a toast.

White Claw maker Mark Anthony Brands plans to spend $385 million — $135 million more than the previously projected $250 million — to build production facilities in New Jersey and at a still-undisclosed location in the western United States, founder and CEO Anthony von Mandl shared during the Beer Insights Seminar conference in New York on Monday.

Boston Beer Company reported third quarter depletions (sales-to-retailers) and shipments (sales-to-wholesalers) of 30% and 19.1%, respectively, according to financial results issued after the end of trading today. Boston Beer’s third quarter earnings marked the first with combined results following the merger with Dogfish Head Craft Brewery. The combined company — whose brands include Truly Hard Seltzer, Samuel Adams beer, Angry Orchard hard cider and Twisted Tea — reported net revenue growth of 23.3%, to $378.5 million, during Q3.