The misalignment of Labor Day this year (September 7) compared to 2025 (September 1) has caused wonky comps in recent off-premise scans, as reported earlier this week. However, brand-level data highlights an industry experiencing similar trends to last summer.
The misaligned Labor Day holiday caused a deceiving sea of red in the latest weekly scans report from market research firm Circana.
Bev-alc’s trajectory remained “stagnant” leading up to the final week of August, according to the latest weekly scans report from market research firm NIQ.
Some top beer brands are experiencing a late-summer boost in spite of the category’s summer slump, according to the latest weekly off-premise scans from market research firm Circana.
Bev-alc trends in NIQ-tracked off-premise channels remained consistent through mid-August, with beer leading year-over-year (YoY) declines, according to the latest weekly report from the market research firm.
Beer’s August losses weren’t as steep as initially reported, according to new corrected data shared by market research firm Circana.
August started with accelerated year-over-year (YoY) bev-alc losses, according to the latest weekly scans report from market research firm NIQ.
The back half of the summer has kicked off with hot weather, but cold bev-alc sales, according to the latest weekly off-premise scans report from market research firm Circana.
The liquor channel has dragged off-premise scans for much of 2025, but it was convenience stores that led July’s year-over-year (YoY) losses, according to the latest weekly report from market research firm NIQ.
Losses in beer and wine continued to drag overall beverage-alcohol sales in the latest weekly report from market research firm Circana. Total bev-alc off-premise dollar sales declined 2.2% year-over-year (YoY), to $1.452 billion in Circana-tracked off-premise channels (total U.S. multi-outlet plus convenience) in the week ending August 2.
As the industry rumbles through the quiet zone between the Fourth of July and Labor Day (September 7), off-premise scans remain relatively unchanged from previous reports, according to the latest figures from market research firm NIQ.
The beer category caught quite a bit of flack in the latest weekly scans report from market research firm Circana.
Bev-alc’s year-over-year (YoY) declines continued in the latest weekly report from market research firm NIQ.
The final week of the FIFA World Cup brought plenty of action on the pitch, but the play-by-play of off-premise bev-alc sales was decidedly lackluster, according to the latest weekly scans from market research firm Circana.
