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On-Premise and At-The-Brewery Trends
Read the latest beer industry news relating to brewery operations, taproom updates, openings, and closings. Stay up-to-date on new beer ventures and taproom openings and learn about the challenges leading to shutdowns.
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The on-premise beer market remains challenged, but the latest numbers reveal meaningful pockets of growth beneath the topline declines. Imported and non-alcoholic beer are gaining momentum, while draft is strengthening its position relative to packaged beer.
The latest NIQ On Premise analysis reveals a beer category that continues to face volume pressure, but one where performance varies significantly by segment, format, and occasion. The findings also highlight meaningful shifts in on-premise consumption that extend beyond topline category performance.
Rising gas prices may be bad for consumers’ wallets, but increased costs and their impact on shopping habits may actually be good for the beer industry, according to National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones.
On the heels of the NCAA tournament’s opening week, Buffalo Wild Wings beverage product and program innovation manager Jason Murphy joins a special 60-minute “Retail Pulse” edition of Brewbound Frontlines to discuss the chicken wing chain’s 2021 mandate program, the importance of local beer to the sports bar’s menus and the increasing presence of hard seltzers and beyond beer offerings in the company’s stores.
A cidermaker and a craft brewer wanted to open a bar, so they founded a distillery. It’s complicated, but it’s the origin story behind the Bale Breaker and Yonder Taproom, set to open this summer in Seattle’s Ballard neighborhood, thanks to a piece of legislation passed in 2020.
Industry veterans Ethan Stienstra and Dan Kiefer today officially launched their next endeavor, Ahead of the Curve Strategy, a Denver-based consulting firm that aims to apply their big brand knowledge to smaller craft breweries and beverage alcohol producers.
Morganton, North Carolina-based Catawba Brewing Company acquired Skytown Beer Company, a brewpub in Wilmington, North Carolina, in a deal that closed February 10. Fifteen months after retrenching to focus on its brewpub, Boulder Beer’s portfolio will return to distribution in 28 states through a partnership with Stem Ciders and contract brewer Sleeping Giant in Denver.
Night Shift Brewing Company will temporarily close its Lovejoy Wharf location in Boston. The last day, for now, is set for Saturday, January 23, and the reopen date is still to be determined.
Nearly two months after the close of its sale to Canadian cannabis company Aphria, Atlanta-headquartered SweetWater Brewing said it will expand distribution to Colorado, the first state to legalize cannabis for recreational use.
Cincinnati-headquartered Rhinegeist Brewery will be launching its offerings in Chicago in March. “It’s the biggest city we’ve launched in a long time, arguably the biggest city we may ever launch,” vice president of sales Matt Steinke told Brewbound. “We’re poised to grow it for a long time; we want to be in the city for a long time.”
San Francisco-based Fort Point Beer Company has ended its 6-year-old self-distribution operation and sold the rights to distribute its brands to Matagrano Inc. in the Bay Area. Offerings from Bell’s Brewery will be sold by Classic Beverage in Southern California, following the acquisition of Bell’s brand rights by the City of Industry-headquartered wholesaler, which purchased Craft Beer Guild from Sheehan Family Companies.
Everything’s bigger in Texas and America’s oldest brewery is hoping that beer sales will be too. This fall, the Lone Star State will be the first new market to receive D.G. Yuengling & Son beer as part of the Pennsylvania brewery’s joint venture (JV) with Molson Coors Beverage Company, the companies announced in a press release.
Popular Vermont craft brewery Hill Farmstead is going into hibernation in mid-January and will halt production and cease retail sales until late March.
On-premise retail sales will not rebound to pre-pandemic levels in 2021, Brewers Association (BA) chief economist Bart Watson shared yesterday in a webinar for members of the trade group. “The on-premise is not fully going to recover next year,” he said.