Q1 2025 Beer, Spirits & NA Beverage Performance & Trends – 3Tier Beverages via NIQ
In this exclusive quarterly deep dive curated for Brewbound Insiders, 3Tier Beverages breaks down the latest trends shaking up the beverage industry.
NIQ
Featured NIQ Content
On-Premise Update & Outlook – CGA by NIQ March 2025
The On Premise universe grew in December, particularly driven by openings of Casual dining outlets, which were the most common venue type.
Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth
The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.
Additional Content
Data: FMBs Lead at C-Store, Other RTDs Face Big Opportunity
Convenience stores represent the next big opportunity for ready-to-drink cocktails, according to a new report from NIQ. Convenience dollar share for RTDs is up 14.6% since last year, per NIQ data shared this month at NACS.
FMB & RTD Cocktail Sales Up, As BevAlc Steady Over Labor Day Weekend
Volume improved slightly on a sequential basis across wine, spirits and flavored malt beverage categories, while decelerating across hard seltzer in the two-week period ending September 9, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.
NIQ: Beer Dollars +0.7%, Volume -4.1% Through Mid-June
Off-premise beer category dollar sales are up +0.7%, while volume sales have declined -4.1% for the four-week period ending June 17, according to market research firm NIQ. Also, the off-premise declines of Bud Light accelerated compared to previous weeks.
CGA July 4 On-Premise Preview: Drink-led Outlets Velocity +31% in 2022
The on-premise channel is expected to see a welcome boost this coming week due to Independence Day, according to on-premise market research firm CGA, a NIQ company.