Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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The latest NIQ On Premise analysis reveals a beer category that continues to face volume pressure, but one where performance varies significantly by segment, format, and occasion. The findings also highlight meaningful shifts in on-premise consumption that extend beyond topline category performance.
This report examines the underlying trends shaping beverage performance through the first half of 2026, including category growth, market share shifts, channel performance, and product innovation.
More than half (55.45%) of Brewers Association (BA) defined regional craft breweries beyond the top 50 recorded production volume declines in 2025, but there are still signs of improvement compared to 2024, according to annual data shared last week by the trade group.
One in five consumers have returned to on-premise establishments in Georgia, Tennessee, Florida and Texas — states that have begun the reopening process following the shutdown forced by the novel coronavirus disease COVID-19 — according to a new survey conducted by Nielsen CGA.
The hard seltzer segment is on pace to capture 10% of the beer category dollar sales by this summer, according to Cowen analyst Vivien Azer. Last week, hard seltzer segment’s share of beer category dollar sales reached 8.8%, according to market research firm Nielsen. And there are no signs that the segment is slowing down.
Off-premise dollar sales of beer continued to accelerate during the week ending May 3, as beer category sales increased 32.3%, to $952.3 million, during the one-week period, according to data from market research firm IRI shared by Bump Williams Consulting (BWC).
Craft beer purchase intent among wholesalers has hit an all-time low, according to the National Beer Wholesalers Association (NBWA). Nielsen CGA found the number of checks at tracked accounts in the week ending April 25 increased 69% over the week ending March 28.
The near-nationwide shutdown of the on-premise channel will result in a loss of $8 billion for the beer industry if it continues into June, National Beer Wholesalers Association chief economist Lester Jones said during a State of the Industry webinar hosted by the NBWA and the Beer Institute (BI).
Fintech, a Tampa, Florida-based data, analytics and invoice processing platform for wholesalers, has acquired Armadillo Insight, a craft beer data and insights firm that specializes in chain retail placements.
As its home state of Georgia became the first to lift social distancing restrictions last week, Atlanta-based Monday Night Brewing conducted a poll to gauge consumer sentiment toward returning to normal and found that nearly 75% of drinkers don’t expect to visit a taproom until June at the earliest.
Beer category dollar sales in off-premise retailers tracked by market research firm Nielsen increased 12.3%, to $856 million, for the week ending April 18, compared to the same one-week last year.
Drizly, the on-demand e-commerce marketplace for alcoholic beverages, has seen record numbers of both new customers and sales since the COVID-19 pandemic began forcing millions of Americans to stay home in mid-March.
More than 1,900 fewer beer category (beer/FMB/cider) products — a majority of which were made by independent and longtail craft producers — were sold in off-premise retailers during the first six weeks of the COVID-19 crisis compared to the same period in 2019, according to market research firm Nielsen.
By most metrics, small and independent craft brewing companies posted solid volume growth in 2019. However, the disruption caused by the COVID-19 pandemic, which has forced many craft brewers into “survival mode,” is overshadowing 2019’s growth.
Volume growth for the nation’s small and independent craft breweries held steady at nearly 4% in 2019, as the overall beer industry’s volume declined 2%, according to trade group the Brewers Association’s annual craft beer growth report.
With summer drinking occasions at risk of being lost due to the coronavirus disease COVID-19 shutting down gatherings at beaches and pools, consumer insights firm Social Standards looked at the potential effects of that loss on beverage alcohol products.
Bump Williams Consulting VP of business development and portfolio strategy Brian “BK” Krueger gives a quick look at the week as off-premise sales began to slow and what’s to come in the weeks ahead in a video interview with Brewbound.