Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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This report examines the underlying trends shaping beverage performance through the first half of 2026, including category growth, market share shifts, channel performance, and product innovation.
More than half (55.45%) of Brewers Association (BA) defined regional craft breweries beyond the top 50 recorded production volume declines in 2025, but there are still signs of improvement compared to 2024, according to annual data shared last week by the trade group.
The top 50 Brewers Association-defined craft breweries once again posted results as diverse as their portfolio mix these days, according to 2025 production data shared Friday by the trade group.
Beer buyers believe the category will still be king for this year’s July 4 holiday, according to the latest Beer Purchasers’ Index (BPI) from the National Beer Wholesalers Association (NBWA).
The average U.S. consumer will spend $99 on a 10-person barbecue this summer, with a significant portion of that cost coming from bev-alc and soda, according to analysts from Rabobank, a financial services company.
Opportunities for craft beer lie in single-serve and non-alc offerings, according to Scott Scanlon, executive vice president of Beverage Alcohol at Circana.
On-premise chain accounts have bounced back from initial COVID-19 declines that shut down their businesses, but on-premise pains are far from over, according to CGA, the on-premise arm of market research firm NIQ.
The latest data set from NIQ shows total BevAlc sales accelerated their decline in the two-week period ending June 1, reflecting faster volume drops and slightly softer pricing growth, according to analysis from Goldman Sachs Equity Research.
Seasonal trends for onsite brewery sales have remained relatively consistent since January 2021, but “in real terms” – i.e. accounting for inflation – onsite sales continue to decline, according to Brewers Association (BA) staff economist Matt Gacioch, citing data from Arryved.
Anheuser-Busch InBev’s (A-B) trends continue to improve in the latest monthly off-premise scans report from market research firm Circana. Meanwhile, positive growth trends for Molson Coors and Constellation Brands – the two largest gainers from A-B’s declines – decelerated, according to data through May 19.
The Consumer Price Index (CPI) for beer at home increased +3.1% year-over-year (YoY) in May, increasing just enough to end six consecutive months of the category posting a CPI reading at or below +3%, before seasonal adjustment, according to the U.S. Bureau of Labor Statistics (BLS).
All three bev-alc categories recorded double-digit on-premise sales increases on Mother’s Day compared to the average Sunday in 2024, according to NIQ-owned on-premise data firm CGA.
Craft beer’s dollar sales declines continued to accelerate through late May, according to market research firm Circana. Craft dollar sales in Circana-tracked off-premise channels (multi-outlet plus convenience) declined -5.5% in the four-week period ending May 19, accelerating from -3% in the previous period (ending April 21).
April domestic tax paid shipments declined an estimated -4.3% year-over-year (YoY), to 12.3 million barrels, according to Beer Institute (BI) chief economist Andrew Heritage, citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
Draft beer recorded gains in both volume (+12%) and dollar sales (+32%) year-over-year (YoY) during Memorial Day weekend, on-premise data firm BeerBoard reported.