In Wednesday’s Brewbound Insider newsletter, gains made by domestic tax paid beer shipments in May were all but âwiped outâ in June, according to Beer Institute chief economist Andrew Heritage. Insiders are also reading about attendance at the 2024 Craft Brewers Conference, the impending closure of J. Wakefield’s taproom and Lawson’s market expansion.
Who says endorsements are just for athletes? Kudos to the MOLSON corporation for finding a creative way to work beer into Olympics sponsorship! đ» And more importantly, a congratulations to the parents of 9 Canadian Olympians who are now getting a đ°, TV time and most importantly â free beer (đ±) as part of their new endorsement contracts during the Paris games.
Congratulations beer, you did it! Beer was chosen as the alcoholic beverage of choice for the summer (66%) over wine (54%), liquor (50%) and cocktails (43%) in a brand new survey of 2,087 LDAs. Whatâs that? Who paid for the survey? Well, I mean is that really important? OK fine, it was the BEER INSTITUTE (who enlisted MORNING CONSULT to conduct it on its behalf), but Iâm sure they totally would have released the results even if wine had come out on top, ahem.
Three years post-pandemic, the beer industryâs performance is still âerratic,â National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones said during a webinar on Tuesday.
Gonna open this weekendâs newsletter with an invitation to the Brewers Association to join me for a pint in NYC (youâre buying â uhh, Justin insists), as the BA just published a report that asserts that the price of a pint on-premise has tracked below the rate of inflation for the past 3 years. It also cites an average pint price of $6.85 as of the end of 2023. So, come to NYC and letâs have a couple of craft pints to toast to that â just make sure you bring more than $20.
Some say thereâs no such thing as bad publicity ⊠but I feel rather confident in saying this wasnât a July 4 holiday product placement spend from Coors.
The number of craft beer drinkers who are drinking less craft beer than they were a year ago has surpassed the number of those who are drinking more for the first time since the Brewers Association (BA) started asking this question in its annual poll in 2015.
While itâs nice to be the official beer of a sports league … itâs apparently another thing to supply beer for player celebrations. I mean, weâre not made of money, folks. So alas, the only visibility that MICH ULTRA had in the CELTICS locker room celebration after winning the NBA Finals was ⊠some signage in the background, as players celebrated with MILLER LITE, CORONA, HIGH NOON and even Bostonâs own JACKâS ABBY.
Tuesday’s edition of the Brewbound Newsletter features the Brewers Association’s review of onsite brewery sales data in Q1; Reyes-owned DET’s acquisition of 1.6M cases in TN; Brooklyn Brewery naming a new VP of sales; an analysis of Constellation Brands’ consumer demographics; Bart Watson’s breakdown of ‘wild’ hop acreage cuts; and Jon Stewart’s visit to an Asbury Park brewery.
Beer, itâs whatâs for Fatherâs Day. Or at least it is compared to spirits and wine, as 76% of folks planning to buy bev-alc for the big day this weekend will buy beer, according to market research firm Numerator. Wine and spirits werenât even close at 36% each, and both got a real stern look from Dad when they were mentioned at the dinner table last night đŹ.
A Round With J.C. Hill of Alvarado Street; Athletic Purchases Former Ballast Point Facility; Circana: A-B Declines Decelerate Thru Late May; Beer Tops List of Bev-Alc Fatherâs Day Buys; Hulk Hogan Launches Real American Lager; Podcast: Burial Beerâs Doug Reiser.
So I think weâve been looking in the wrong direction all of this time for #innovation â Utahâs Dylan McDonnell has the right idea. He brewed a beer using a recipe from a 3,000 year old Egyptian papyrus, which oddly enough also had âNext year will be the Year of the Craft Lagerâ written on it, and yeast cultured from a jar that dates back to the 9th century B.C.
Alisa Bowens-Mercado is on a mission to make Rhythm Brewing the first nationally distributed beer brand owned by a woman of color. She discusses that goal and all the stops along the way, including a pop-up summer beer garden in the breweryâs hometown of New Haven, Connecticut, and ready-to-drink espresso martinis.
Welcome to Brewboundâs Inside Look at the Beer Business for the week that was ⊠Saturday, May 25, 2024. Well, Iâm sorry beerbiz ⊠but it seems the potheads have finally won.
