Move over domestic premiums, imports are king. Imports overtook domestic premiums in dollar sales in NIQ-tracked off-premise channels in the four-week period ending April 20, making imports the No. 1 beer segment in scans.
Craft finished Q1 with dollar sales nearly flat year-over-year (YoY), declining -0.3% in NIQ-tracked off-premise channels (total xAOC + liquor plus + convenience) through March 30, Bump Williams Consulting (BWC) reported in its first quarterly craft report for 2024.
Retailers are “paying increasingly more attention” to the sales rates/velocity of beer brands and it has resulted in the contraction of the amount of brands on shelves, as well as the amount of new brands entering the marketplace, according to Bump Williams’ monthly report for Bump Williams Consulting (BWC).
Non-alcoholic beverage crossover partnerships have created “rapid depth” for beverage-alcohol producers in recent years, according to Bump Williams Consulting’s (BWC) latest monthly report.
Retailers will have an increased “intense scrutiny” of new product launches and bev-alc shelf sets in 2024, according to Bump Williams in his monthly report for Bump Williams Consulting (BWC).
The price of beer increased across the board last year. The average case price of craft beer in 2023 increased +3.6% year-over-year, to $42.41 across all outlets, according to NIQ data shared by Bump Williams Consulting.
Seven of the top 25 craft growth brands in 2023 were non-alcoholic (NA) offerings, according to full-year NIQ data shared in Bump Williams Consulting’s 2023 craft review.
The “misalignment” of growth strategies across the supplier, wholesaler and retailer tiers will continue to be a problem for bev-alc in 2024, according to Bump Williams in the first Bump Williams Consulting (BWC) Monthly Industry Update of the year.
Data conversations around beer in 2023 have set off many alarm bells around the category’s health and place in a changing and blurring bev-alc world. But there may be a slight turning of the tide – or rather, more context that’ll ease industry members’ nerves – according to Bump Williams in his monthly update for… Read more »
Ready-to-drink (RTD) bev-alc continues to be a hot segment for beer, wine and spirits producers. However, the RTD landscape has become so extensive that its definitions have become blurry and sometimes confusing.
Scan data through Q3 showed a “slightly more promising outlook for craft,” according to Bump Williams Consulting (BWC) in the firm’s quarterly craft report. Craft dollar sales growth in NIQ-tracked off-premise channels (total U.S. xAOC + liquor plus + convenience) is now flat year-to-date (YTD) through September 30.
Beer continues to record declines in the off-premise, and “we have a long way to go before we see a ‘return to normalcy,’” according to Bump Williams in his monthly report for his data consulting firm, Bump Williams Consulting (BWC).
The average case price for beer in grocery stores has increased +16.7% since 2019, with consumers now paying more than $4 more in 2023 than they were pre-pandemic, according to Bump Williams Consulting (BWC) founder Bump Williams in his monthly industry update.
Industry members should “expect to see an increase in ‘change’” during fall shelf resets versus “what you have seen in the past,” Bump Williams, president and CEO of Bump Williams Consulting (BWC), wrote in the company’s “Monthly Update.”
