Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
Seven of the 10 largest Brewers Association-defined craft breweries recorded production volume declines in 2025, according to data shared by the trade group in the May/June Issue of The New Brewer magazine.
Boston Beer Company has “gotten over the hump as a supplier” and become an “important” part of its wholesalers’ and retailers’ businesses, founder, chairman and CEO Jim Koch told analysts during the company’s Q1 2026 earnings report Thursday evening.
Boston Beer Company is winding down its own-premise operations in Los Angeles. The company plans to close its Truly LA and Angel City taprooms at the end of their respective leases, according to an internal memo sent today by founder and future-CEO Jim Koch, and confirmed by Brewbound.
Boston Beer president CEO Michael Spillane is ending his leadership role with the company after just over a year, according to an 8-K filing submitted today (Friday, August 1) to the U.S. Securities and Exchange Commission.
Hard tea continued to fill Boston Beer’s sails in Q2, but it was newbie Sun Cruiser that put in the brunt of the work rather than veteran Twisted Tea, company leadership shared Thursday during a call with investors and analysts.
Q2 was once again a thorn in Boston Beer Company’s side, despite a rosier Q1, according to financial results released by the company late Thursday. Boston Beer shipments (sales to wholesalers) declined 0.8% year-over-year (YoY), while depletions (sales to retailers) declined 5% for the three-month period ending June 28.
Nice weather and ideal timing helped boost beer’s performance over Fourth of July weekend, producing “surprisingly strong trends,” according to distributors surveyed by Goldman Sachs.
Moor’s Brewing has been named the winner of the 14th Samuel Adams Brewing the American Dream (BTAD) Brewing and Business Experienceship, the company announced.
The Dead are helping raise Dogfish Head’s trends. The Boston Beer Company-owned, Milton, Delaware-based craft brewery’s launch of Grateful Dead Juicy Pale Ale earlier this year has returned the brand to growth for the first time since 2019, co-founder Sam Calagione told Brewbound last week.
Distributors have become increasingly more pessimistic about beer. But how do they feel about the biggest suppliers and their outlooks for 2025? Investment banking firm Jefferies asked this question in its latest beer distributor survey, which represented portfolios from Tilray (60% of respondents), Constellation (55%), Anheuser-Busch InBev [A-B] (50%), Molson Coors (50%), Boston Beer (40%) and more.
Beverage-alcohol’s embrace of flavor and craft beer’s shifting distribution trends were among spotlighted issues during last week’s Beer Marketer’s Insights Spring Conference in Chicago. Leaders from BeatBox Beverages, Boston Beer Company, Atomic Brands, Columbia Distributing and Anheuser-Busch InBev (A-B) shared where their business and the beer category is heading. Here are a few soundbites from the conference.
Twisted Tea has been a positive outlier for Boston Beer Company in recent years, posting consistent growth for the company and combating declines from its sibling brands, including Truly Hard Seltzer. However, it is now Boston Beer’s spirits-based hard tea, Sun Cruiser, that is pulling the weight.
Boston Beer Company had a more positive start to fiscal year 2025 compared to the company’s recent quarterly performances, according to Q1 financial results released after trading ended on Thursday.